LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Much like Instagram carousels, they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. 0:00 /0:17 … Read more
The year 2023 has been a year of massive growth for LinkedIn Newsletters. If we do a year-over-year comparison, we will see that the subscriptions have become triple this year. This evolution in the Newsletters has significantly contributed to the growth of the overall subscription of the LinkedIn platform. Today, this platform has more than … Read more
LinkedIn might not have the loud swagger of Instagram or TikTok, but it’s a powerhouse platform ripe for lead generation, relationship forming, and career-building. However, LinkedIn isn’t very vocal when it releases new tools or solutions. Hidden behind the rarely updated user interface lies a treasure trove of data and opportunities—and most users have no … Read more
LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. So, you certainly want to emphasize these skills and ensure they are recognized as your strongest assets. LinkedIn endorsements help you do just that, alongside building credibility, authority, and trust in you as a professional. But … Read more
Are LinkedIn’s collaborative articles part of SEO strategies nowadays? More to the point, should they be? The search landscape has changed dramatically in recent years, blurring the lines between search engines and where searches occur. Following the explosive adoption of AI in content marketing and the most recent Google HCU, core, and spam updates, we’re … Read more
Can you run a social media account only using AI? I recently took some time off work and thought I’d use the opportunity to answer this question. See, it’s hard coming up with new content consistently, but I’m a bit of a purist when it comes to what I share on social media and how … Read more
![How to Write a LinkedIn Recommendation in 2023 [Quick Tip + Examples]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/11/write-linkedin-recommendation.pngkeepProtocol.png "How to Write a LinkedIn Recommendation in 2023 [Quick Tip")
Writing a LinkedIn recommendation for a colleague is a great and easy way to support their career development. But figuring out how to write one that is specific, honest, succinct, and impactful isn’t always easy. In this post, I’ll share the best writing tips I’ve picked up in my professional years to help you write … Read more
LinkedIn Global Talent Trends report shows that hiring trends continue a stubborn downward trend and employee confidence in their careers are also generally trending negatively. Job posts that mention AI and generative AI receive higher rates of job applications over those that do not. The report emphasizes the importance talent acquisition efficiency and keeping an … Read more
LinkedIn unveils AI-powered Premium update to provide personalized career guidance for professionals navigating evolving work landscape. LinkedIn celebrated reaching 1 billion members this week by announcing an update to its Premium offering. The revamped Premium service will leverage artificial intelligence (AI) to offer tailored career advice, uncover hidden opportunities, and streamline the job search process. … Read more
I may not have Justin Welsh’s celebrity status on LinkedIn with half a million followers, but my journey is worth sharing. With just 30,000 engaged followers on LinkedIn, I managed to take my consulting business from a $0 startup to a thriving $100,000 yearly. I started as a content marketing consultant, leaving behind my nine-to-five … Read more
If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. The right tool will show you what resonates with your audience. These valuable insights can … Read more
I am a professional writer, took LinkedIn personal branding courses, and joined their official creators’ program – and yet, I struggled to consistently post my entrepreneurial journey of building Merrative. At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn … Read more
With LinkedIn Pulse discontinued, it can be difficult to find the best articles on the platform now that they are no longer available in one place. However, there is still plenty of great content on LinkedIn written by some of the top experts in their fields. Below we’ve compiled a list of our favorite LinkedIn … Read more
LinkedIn recently announced new AI-powered products aimed at transforming recruitment and employee training. The professional networking platform is responding to the evolving skill requirements in the workforce and the role HR departments play in managing this change. LinkedIn cited a survey showing that 90% of HR professionals believe their role has become more strategic in … Read more
Struggling to stay on top of your LinkedIn marketing efforts? Building your brand’s presence on LinkedIn takes a lot of work as it involves posting high-quality content consistently. And it doesn’t just stop there because you need to use that presence to prospect and nurture valuable leads. All of this takes out a huge chunk … Read more
Did you know LinkedIn has over 774 million users across the globe? This metric alone makes the platform one of the top social networks today. Is your business using LinkedIn to its fullest potential to improve brand awareness, build your network, boost leads and conversions, and increase revenue? With new social networks sprouting up constantly, … Read more
Many of the companies generating buzz on social media right now likely all have something in common: it’s not just their brand accounts posting great content, but their employees too. That’s particularly true for businesses and employees active on LinkedIn. According to the network-building platform, content posted by employees is seen as three times more … Read more
LinkedIn, the professional networking powerhouse, presents a golden opportunity for businesses to connect with their target audience, build brand authority, and generate leads. Amid the complexities of modern digital marketing, outsourcing your LinkedIn advertising can be a strategic move that saves time and resources and yields exceptional results. Here are the top reasons why LinkedIn … Read more
