You know what’s what in digital marketing, so you’ve already heard the big, BIG news about the universal analytics sunset, and the rise of our new overlord Google Analytics 4 (GA4). All hail. You’ve seen the compare and contrast pieces, pored over the GA4 vs Universal Analytics thinkpieces… and then avoided switching as long as … Read more
Online reviews are an unavoidable part of doing business in today’s digital age. Every marketer worth their salt knows that online reputation is everything. Whether you own or manage a small mom-and-pop restaurant, a computer software company, or a chain of coffee shops, your customers are likely to look for you online. That means one … Read more
If you’ve never heard of a T-shaped marketer, you might think we just made it up. But, we swear—it’s a thing. And it’s a pretty big deal. The reason being a T-shaped marketer is something all expert marketers strive for is because it allows them to do more as a marketer. It gives them a … Read more
Regardless of what type of marketing you specialize in, there are 3 foundational skills you need to understand while building your business. Cydney D’Costa, Associate E-Learning Program Manager at DigitalMarketer is here to share those with you. WHAT IS DIGITALMARKETER: DigitalMarketer is the premier online community for digital marketing professionals. It’s a place where you … Read more
