MozCon 2024: Britney Muller On How To Use Gen AI In Marketing

technology's relation with human beings

At the 20th annual MozCon, Britney Muller, Founder of Data Sci 101, delivered an eye-opening presentation on AI and its impact on digital marketing. Her session, “The Hidden Side of AI: What Marketers Need to Know,” provided a comprehensive overview of AI’s current and future potential. Muller discussed the ethical considerations, practical applications, and limitations … Read more

Rand Fishkin At MozCon: Rethinking Strategies Amid Google API “Leak”

Rand Fishkin At MozCon: Rethinking Strategies Amid Google API "Leak"

At the MozCon industry conference this week, Rand Fishkin, the outspoken former CEO of Moz and founder of SparkToro, shared his opinion on how SEOs and marketers should potentially adjust strategies based on his interpretation of the recent Google API leaks. In a packed session with Dr. Pete Meyers, Fishkin laid out specific ways he … Read more

MozCon 2024 Announcements: AI SEO Tools & Affordable API Plans

MozCon 2024 Announcements: AI SEO Tools & Affordable API Plans

Today, at its MozCon 2024 conference, Moz announced a range of new AI-driven features and product updates. The announcements focused on modernizing tools to address the changing needs of SEO professionals. Ethan Hays, Moz’s General Manager, acknowledges that “the search landscape has seen more turbulence this last year than at almost any point in Moz’s … Read more

The MozCon 2023 Video Bundle Is Here (Plus, Our 2022 Videos are FREE!)

The MozCon 2023 Video Bundle Is Here (Plus, Our 2022 Videos are FREE!)

This year’s MozCon was a journey into the future of our industry, set against the stunning backdrop of our brand new venue, Seattle Convention Center’s Summit building. Whether in-person or via livestream, more than 1,000 people gathered for two days of insights and tactical presentations from industry leaders and to connect with fellow attendees. Just … Read more

Unlocking the Future of Tomorrow: MozCon 2023 Day Two Recap

Top ranking sites in Amanda's study had more topical and local links

Day two recap contributions written by Emilie Martin, Meghan Pahinui, Miriam Ellis, and Zach Edelstein. We’re back for more insights from day two, the final day of MozCon 2023! Day two brought more speakers, more chances to fill up your bingo card, and more time to grab swag. Let’s get back to the future of search! Back … Read more

Moz Launches Brand Authority Metric At MozCon

Moz Launches Brand Authority Metric At MozCon

Moz introduced Brand Authority, a new metric designed to gauge online brand strength, at MozCon. This analytical tool could help companies evaluate the competitive landscape with a unique brand comparison visualization feature. In an attempt to quantify brand salience, Moz’s research scientists and product team launched the new metric based on data from companies in … Read more

How to Prepare for an SEO Conference, Including MozCon

A man and a woman smiling in blue company shirts

Conferences are a whirlwind experience. Regardless of your industry, conferences give you the chance to step out of your home office and into a dynamic environment filled with non-stop sessions, vendor booths, networking galore, and unforgettable after-parties. It can be overwhelming, but SEO conferences like MozCon can bring incredible rewards with the right preparation. This … Read more

We Know You Better!
Subscribe To Our Newsletter
Be the first to get latest updates and
exclusive content straight to your email inbox.
Yes, I want to receive updates
No Thanks!
close-link

Subscribe to our newsletter

Sign-up to get the latest marketing tips straight to your inbox.
SUBSCRIBE!
Give it a try, you can unsubscribe anytime.