The Top 5 Marketing Challenges Expected Globally in 2024, And How to Overcome Them [Data + Expert Tips]

The Top 5 Marketing Challenges Expected Globally in 2024, And How to Overcome Them [Data + Expert Tips]

2023 was a whirlwind. For one, there were the enormous strides in AI that resulted in massive shifts across the marketing industry. (Many marketers compare AI innovations to the industrial revolution. No big deal or anything.) Besides AI, there have been massive shifts in how content ranks on search engines due to Google’s new EEAT … Read more

How to Be Confident: 8 Data-Backed Ways to Overcome Imposter Syndrome

Illustration of woman feeling confident

Looking to build confidence? You’ve come to the right place. Whether you’re looking to overcome low confidence for an overall sense of well-being or for something specific, like acing a job interview, there are a variety of ways to boost your confidence. Read on for science-backed strategies to help you overcome self-confidence issues and cultivate … Read more

Overcome Your Doubters Today: 13 Super Successful Entrepreneurs Share Their Stories

Businesswoman questioning illustration.

To be an entrepreneur you have to be someone special. By their very nature, successful entrepreneurs have to be different, separate from the status quo, if they want to create change. To other people you’ll seem crazy, because who in their right mind would want to subject themselves to all the trials and tribulations of being … Read more

Bud Light Tries to Overcome Controversy with A New Ad

Bud Light Tries to Overcome Controversy with A New Ad

So far, 2023 has been a challenging year for Bud Light. In April the beer brand partnered with transgender actor and TikTok star Dylan Mulvaney on a sponsored social media post promoting Bud Light’s “Easy Carry Contest.” Mulvaney’s video (her second post in collaboration with Bud Light) featured a custom can of beer with her … Read more

What Are Inboxing Challenges, And How To Overcome Them?

Inboxing Challenges

Email marketing has become one of the supporting pillars of marketing for global brands. Email marketers use multiple strategies to engage the user, promote products, build relationships and increase brand awareness. Marketo email templates help the marketers set up elaborate and impressive brand awareness campaigns with ease. However, if not done correctly, it can cause … Read more

How to Overcome Impostor Syndrome and Feeling Like a Fraud In 5 Easy Steps

Imposter syndrome graphic woman looking defeated

I’m going to be very honest with you. Because I’ve learned, when it comes to talking about this particular topic, not being honest does everyone a disservice. So to all of you reading this right now, here’s the truth: I feel like I’m a fraud. I’m constantly waiting for the other shoe to drop, to … Read more

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