CEOs: If you’re not asking for a social media scorecard, you need to be

CEOs: If you’re not asking for a social media scorecard, you need to be

As a CEO you rely on metrics like stock price, profit margins and revenue growth to monitor the health of your business. But if you aren’t factoring in meaningful social media data, you will miss crucial insights. There is a massive amount of social media data available today, and businesses are eager to tap into … Read more

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