Google’s August 2024 core update targets low-value SEO content, promoting quality websites. Full rollout expected within a month. Google launched its August 2024 core update. The update aims to boost high-quality content and demote SEO-focused material. Full rollout may take up to one month to complete. Source link
Google has updated its Trending Now tool in Google Trends, offering faster and more comprehensive search data. The tool now detects more trends, covers more countries, and provides more visualization and filtering options. These changes further enhance Google Trends’ value for marketers, researchers, and anyone seeking real-time insights into search behavior. Updates To ‘Trending Now’ … Read more
Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery. Google updated its algorithm to combat explicit deepfakes. Content removal processes are now easier and more comprehensive. Search rankings will demote sites with frequent policy violations. Source link
Catch up on select AI news and developments from the past week or so (in no particular order): Meta releases largest open-source AI model yet, Llama 3.1. Meta has launched Llama 3.1, an open-source AI model outperforming GPT-4o and Claude 3.5 Sonnet on several benchmarks. This model features 405 billion parameters, was trained using Nvidia … Read more
Catch up on select AI news and developments from the past week or so (in no particular order): OpenAI debuts mini version of its most powerful model yet. OpenAI announced the launch of “GPT-4o mini,” described as the most capable and cost-efficient small model available. The model supports multimodality and will include image, video, and … Read more
Google has officially confirmed the completion of its June 2024 spam update, a week-long process aimed at enhancing search result quality by targeting websites that violate the company’s spam policies. The update began on June 20, 2024, and was announced via Google’s Search Central Twitter account. Google’s Search Status Dashboard shows the update finished on … Read more
Google announced an update to the advertising section within Google Analytics 4 (GA4). The enhancement aims to clarify and align user counts eligible for remarketing and ad personalization. Under the change, advertisers can now quickly view the size of their “Advertising Segments” within GA4’s interface. These segments represent the pool of users whose data can … Read more
Google spam updates have in previously been welcomed by the search marketing community. Today’s announcement reflected the sour mood of the search marketing and publishing community that is still reeling from six months of disruptive updates and the rollout of AI Overviews which is widely regarded as a traffic-stealing feature. It’s not an overstatement to … Read more
Google has announced the rollout of the June 2024 spam update, which aims to further improve search results by targeting websites that violate Google’s spam policies. According to a statement, the update, which began on June 20, is expected to take up to one week to roll out fully. Today we released the June 2024 … Read more
Google updated their structured data guidelines to reflect support for a sitewide return policy within the Organization structured data. This eliminates the need to add redundant return policy information for every product listing structured data and can result in more traffic and sales to online merchants. This doesn’t mean that merchants are required to change … Read more
Google has announced an update to the attribution models in Google Analytics 4 (GA4) to improve the accuracy of paid search campaigns. Google plans to roll out adjustments over the next two weeks to address a longstanding issue where conversions originating from paid search were mistakenly attributed to organic search traffic. According to the company’s … Read more
![Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]](https://nicheplrnewsletter.com/news/wp-content/uploads/2024/06/social-sharing.png "Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]")
This week on the Marketing Update on HubSpot.tv, Mike and Karen discussed a couple of crazy, out-of-the-box marketing campaigns. Domino’s Goes Real Time The first example came from Domino’s Pizza. Back in April 2009 on the Marketing Update, we talked about how Domino’s was taken by surprise by an unfortunate YouTube video . We’ve also … Read more
This post was sponsored by Stay22. The opinions expressed in this article are the sponsor’s own. The latest Google update hit our partners – travel bloggers – hard. Despite the challenges presented by this update, we are amazed by their resilience. Although we cannot influence Google, we can definitely take charge of the things within … Read more
Historically, Google has rolled out core algorithm updates two or three times a year – but last year, we saw a record four updates. We’ve also just experienced a 45-day record rollout with the March core update. When I first started in SEO, the industry was experiencing the later Panda updates, the Exact Match Domain … Read more
Catch up on select AI news and developments from the past week or so (in no particular order): OpenAI’s New ChatGPT Mac App. OpenAI has launched a new desktop app for ChatGPT on Mac, with a Windows version coming later. The app includes features like voice chat and screenshot sharing. A notable feature is a … Read more
Explore the aftermath of Google’s March Core Update and Spam Updates and uncover four major trends shaping the search landscape. Source link
Google’s John Mueller says the Search team is “explicitly evaluating” how to reward sites that produce helpful, high-quality content when the next core update rolls out. The comments came in response to a discussion on X about the impact of March’s core update and September’s helpful content update. In a series of tweets, Mueller acknowledged … Read more
The countdown to the end of third-party cookies has begun in Google Chrome, and the impact will be big for those reliant on them for data collection. Are you ready? Watch our on-demand webinar with CallRail and Workshop Digital, and see us dive into the impending changes driven by Google Chrome’s upcoming phase-out, and how … Read more
