Small Business Saturday 2022: Ideas for Your Social Media

How These Businesses are Posting for Small Business Saturday in 2022

For small businesses, a little visibility can go a long way. And there’s no better time to show off your small business or the ones in your community than Small Business Saturday. Small Business Saturday is an annual event that takes place on the Saturday after Thanksgiving in the United States. It was pioneered by … Read more

Automated Inventory Management Software Minimizes Costly Errors

Automated Inventory Management

Automated inventory management solutions can be vital in helping companies improve accuracy and output. Businesses that produce or distribute controlled substances or products in exceptionally high demand need them to reduce inventory errors and keep things operating smoothly. However, some decision-makers initially balk at having employees use inventory management software. Many resist change and find … Read more

Instagram Reels vs TikTok: What You Need to Know

Wondering if you should use Instagram reels or TikTok? Both platforms are great for marketing, but you should know which works best for your unique goals.   Thanks to the spontaneous and massive engagement associated with short-form video content, TikTok is seen as leading in the world of fast, creative video content. However, Instagram is fast … Read more

How to Use Content & SEO to Support Your Seasonal Marketing

The big season is almost upon us. Is your small business ready? It is harder and harder to compete with corporate websites with huge advertising budgets. When just lots of consumers think the term “holiday sales” is synonymous with Amazon and Walmart, it is too challenging to get your products in front of buyers’ eyes. … Read more

7 Real Examples of Small Businesses Cultivating Community

How These Small Businesses Cultivate Community

🖊️ Small Business, Big Lessons is a podcast from Buffer that goes behind the scenes with inspirational small businesses to explore how they are questioning the best ways to build a business and uncover the big lessons we can learn from their journeys (so far). Check out the first episode here. Building and managing a … Read more

5 Simple Ways to Get More Engagement

Increasing Tiktok engagement is the best way for every female course creator to expand their reach and get more sales, especially with the ever-increasing content consumption on Tiktok.  For business owners, Titok is the six-figure-making platform where you can make a lot of money by increasing your engagement.  Nothing discourages zeal like not having people … Read more

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