Why Google Lighthouse Doesn’t Include INP, A Core Web Vital

Why Google Lighthouse Doesn't Include INP, A Core Web Vital

Google’s Lighthouse doesn’t use the Interaction to Next Paint (INP) metric in its standard tests, despite INP being one of the Core Web Vitals. Barry Pollard, Web Performance Developer Advocate on Google Chrome, explained the reasoning behind this and offered insights into measuring INP. Lighthouse Measures Page Loads, Not Interactions Lighthouse measures a simple page … Read more

Google’s August Core Update Rollout Completed

Google's August Core Update Rollout Completed

Google has announced the completion of its August core update. Website owners and SEO professionals can now fully assess the update’s impact on search performance. This roll-out is now complete. — Google Search Central (@googlesearchc) September 3, 2024 The August core update, launched on August 15, is part of Google’s ongoing effort to improve the … Read more

How You Can Measure Core Web Vitals

How You Can Measure Core Web Vitals

Google has defined a set of metrics site owners should focus on when optimizing for page experience. Core Web Vitals metrics are part of Google’s page experience factors that all websites should strive to meet. Users’ expectations for web experiences can vary according to site and context, but some remain consistent regardless of where they … Read more

Google Confirms AI Overviews Affected By Core Updates

Google Confirms AI Overviews Affected By Core Updates

In a recent LinkedIn exchange, Google’s Senior Search Analyst John Mueller confirmed that core algorithm updates impact the search engine’s AI-powered overviews. This info gives us a clearer picture of how AI is being woven into Google’s search results. Responding to a question on LinkedIn, Mueller stated: “These are a part of search, and core … Read more

Google’s Mueller On August Core Update vs. Ranking Bug Effects

Google's Mueller On August Core Update vs. Ranking Bug Effects

Google recently rolled out two changes that affected website rankings: the August 2024 core update and a fix for a separate ranking problem. These happened around the same time, making it tricky for SEO experts to figure out which change caused what effect on their sites’ search rankings. John Mueller, Senior Search Analyst at Google, … Read more

How You Can Measure Core Web Vitals

How You Can Measure Core Web Vitals

Google has defined a set of metrics site owners should focus on when optimizing for page experience. Core Web Vitals metrics are part of Google’s page experience factors that all websites should strive to meet. Users’ expectations for web experiences can vary according to site and context, but some remain consistent regardless of where they … Read more

Google Ranking Glitch: Live Updates (Unrelated to August Core Update)

Google Ranking Glitch: Live Updates (Unrelated to August Core Update)

Google recently rolled out its August 2024 core update, which appears to be Google responding to feedback from the community and surfacing more small and independent sites in search results. However, there’s an ongoing problem with Google Search rankings that is impacting a significant number of search results. Google has identified the root cause of … Read more

Google Revises Core Update Guidance: What’s Changed?

Core update text made with wooden letters on colorful background.

Google has updated its guidance on core algorithm updates, providing more detailed recommendations for impacted websites. The revised document, published alongside the August core update rollout, includes several additions and removals. New Sections Added The most significant change includes two new sections: “Check if there’s a traffic drop in Search Console” and “Assessing a large … Read more

Google Rolls Out August 2024 Core Update

Google Rolls Out August 2024 Core Update

Google’s August 2024 core update targets low-value SEO content, promoting quality websites. Full rollout expected within a month. Google launched its August 2024 core update. The update aims to boost high-quality content and demote SEO-focused material. Full rollout may take up to one month to complete. Source link

Google Discusses Core Topicality Systems

Google Talks About Their Core Topicality Systems In Search Rankings

Google’s latest Search Off the Record shared a wealth of insights on how Google Search actually works. Google’s John Mueller and Lizzi Sassman spoke with Elizabeth Tucker, Director, Product Management at Google, who shared insights into the many systems that work together to rank web pages, including a mention of a topicality system. Google And … Read more

WP Rocket WordPress Plugin Now Optimizes LCP Core Web Vitals Metric

WP Rocket WordPress Plugin Now Optimizes LCP Core Web Vitals Metric

WP Rocket, the WordPress page speed performance plugin, just announced the release of a new version that will help publishers optimize for Largest Contentful Paint (LCP), an important Core Web Vitals metric. Large Contentful Paint (LCP) LCP is a page speed metric that’s designed to show how fast it takes for a user to perceive … Read more

Hit By The Core Algorithm? 5 Factors To Be Aware Of

Hit By The Core Algorithm? 5 Factors To Be Aware Of

Many factors can affect rankings after a core algorithm update. It’s not always about the helpfulness of content, there are other factors that can play a role in why the algorithm changed and negatively affected your website rankings. If you find yourself saying, “It used to rank before, why doesn’t it rank now?” then some … Read more

Google’s Mueller Outlines Path To Recovery For Sites Hit By Core Update

Man walks on the boundless road to the bright star, success journey, long journey starts with one step

Google’s Search Advocate John Mueller recently addressed the SEO community’s concerns about site recovery after being impacted by algorithm updates. The conversation arose as people questioned whether sites hit by the September helpful content update could regain lost traffic and rankings after future core updates. The exchange began on X when an SEO professional, Thomas … Read more

Google Core Update: How To Write High-Ranking, High-Quality Content in 2024

Collage of high-quality graphic design elements including a paper with text and a magnifying glass, a styled letter 'aa,' and 3D geometric shapes on a dark blue background.

This post was sponsored by Fiverr Pro. The opinions expressed in this article are the sponsor’s own. Were you impacted by Google’s recent core update? Have your search visibility and rankings begun to drop? Even in the era of automation, quality still wins over quantity when it comes to search rankings. With the recent surge … Read more

Google’s John Mueller On Website Recovery After Core Updates

businessman financial professional look through binocular to see graph and chart.

John Mueller, a Google Search Advocate, provided guidance this week regarding the path forward for websites impacted by recent search algorithm updates. The discussion started on X (formerly Twitter) by SEO professional Thomas Jepsen. Jepsen tagged Mueller, asking: “Google has previously said Google doesn’t hold a grudge and sites will recover once issues have been … Read more

Google March 2024 Core Update Officially Completed A Week Ago

Graphic depicting the Google logo with colorful segments on a blue circuit board background, accompanied by the text "Google March 2024 Core Update.

Google has officially completed its March 2024 Core Update, ending over a month of ranking volatility across the web. However, Google didn’t confirm the rollout’s conclusion on its data anomaly page until April 26—a whole week after the update was completed on April 19. Many in the SEO community had been speculating for days about … Read more

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