International SEO Expansion: Best Practices Guide

International SEO Expansion: Best Practices Guide

Getting your international SEO strategy right can be an elusive feat. There are a lot more factors at play than people give credit for, and it’s often a thankless job. A successful international SEO strategy requires a deep knowledge of your company’s commercial strategy as well as technical SEO knowledge, cultural sensitivity, and excellent data … Read more

How To Leverage Trust To Boost Your International Expansion

How To Leverage Trust To Boost Your International Expansion

E-E-A-T is a mix of factors that help Google determine if the content is relevant and helpful for users in order to prioritize it in their search results. In recent articles, we covered how to leverage Experience, Authority, and Expertise to boost a company’s international strategy. However, there is still one very important area to … Read more

How to Leverage Experience To Boost Your International Expansion

How to Leverage Experience To Boost Your International Expansion

“Experience” is the latest (but not the least relevant) addition to “E-E-A-T,” which stands for experience, expertise, authoritativeness, and trustworthiness – a component of Google’s search quality rater guidelines. This concept is a mix of factors that help Google determine if the content is relevant and helpful enough for users, thereby prioritizing it in search … Read more

How To Leverage Expertise And Authority To Boost Your International Expansion

How To Leverage Expertise And Authority To Boost Your International Expansion

Included as a part of Google’s search quality rater guidelines is “E-E-A-T,” which stands for Experience, Expertise, Authoritativeness, and Trustworthiness. These are evaluated using a mix of signals – not a specific ranking factor – and help Google determine if the content is relevant and helpful enough for users that it should be prioritized in … Read more

Meta Comes Up With An Expansion Of Fact-Checking Program On Threads

Meta Comes Up With An Expansion Of Fact-Checking Program On Threads

The U.S. Presidential Election is around the corner, with many other polls across the world. This is a crucial time for any social media platform to remain authentic about its content. Meta has taken upon the task of maintaining the authenticity of content on Threads sincerely. So, it has expanded its fact-checking program on Threads.  … Read more

Google Bard Expansion: New Features, New Languages, New Countries

Google Bard Expansion: New Features, New Languages, New Countries

Google has announced a significant expansion of Bard, its conversational AI system. Bard is now available in more countries and supports additional languages. The update also introduces new features to foster creativity, imagination, and productivity. According to Google, Bard was designed to answer questions and help people constructively develop ideas. The goal is to nurture … Read more

Why OpenAI Expansion Of GPT-4 API Means Apps Will Become More Powerful

Why OpenAI Expansion Of GPT-4 API Means Apps Will Become More Powerful

OpenAI announced expansion of availability of GPT-4 to all paying API users and the deprecation of older embeddings models. This change provides developers the ability to create even more powerful software and plugins than are available today. What GPT-4 API is and Why it Matters API stands for Application Programming Interface, a way of making … Read more

We Know You Better!
Subscribe To Our Newsletter
Be the first to get latest updates and
exclusive content straight to your email inbox.
Yes, I want to receive updates
No Thanks!
close-link

Subscribe to our newsletter

Sign-up to get the latest marketing tips straight to your inbox.
SUBSCRIBE!
Give it a try, you can unsubscribe anytime.