What’s the Impact So Far?

What’s the Impact So Far?

Google releases one or two changes to its algorithms daily; most of them are not noticeable. And a few times a year, Google will officially announce a “core update.” A core update refers to broad changes to Google’s algorithm and systems that cause notable fluctuations in search results. This article is an up-to-date summary of … Read more

Where To Invest In SEO For Maximum Impact

Where To Invest In SEO For Maximum Impact

You’re a savvy marketer. You know the importance of changing with the times, adopting new technology, and taking advantage of new opportunities. So, it’s no surprise you’ve recognized the importance of search engine optimization (SEO). After all, SEO is on an epic rise and helping businesses of all types find new customers. And, if you’re … Read more

Instagram Reels: What’s The True Impact on Small Businesses

Instagram Reels: What’s The True Impact They Can Have for Small Businesses?

Nowadays it’s impossible to scroll through your Instagram feed without coming across at least one — if not several — attention-grabbing videos known as Reels. Dubbed the TikTok Clone, Instagram Reels were released in 2020 and consist of short videos up to one minute long. The feature has overtaken the app’s photos-first philosophy as 91 … Read more

500 Response on Robots.txt Fetch Can Impact Rich Results

500 Response on Robots.txt Fetch Can Impact Rich Results

Google’s John Mueller received feedback about a bug in how Search Console validates rich results. Google will drop images from rich results because of an error in how a CDN that hosts the images handles a request for a non-existent robots.txt. The bug that was discovered was in how search console and Google’s rich results … Read more

Google On The SEO Impact Of Changing Website Hosting Location

Google On The SEO Impact Of Changing Website Hosting Location

Google addresses whether the changing your website hosting provider to one in a new location can impact SEO and search rankings. This topic is addressed in the latest installment of the Ask Googlebot video series on YouTube. The following question is submitted to Google’s Search Advocate John Mueller: “Does migrating a website hosting location affect … Read more

Google On The SEO Impact Of Dates In Title Tags

Google On The SEO Impact Of Dates In Title Tags

Google’s Search Advocate John Mueller addresses whether including publishing dates in webpage title tags has any impact as far as SEO is concerned. This topic is discussed during a recent Google Search Central SEO office-hours hangout. An SEO professional, who’s working on a website that reports on currencies, asks Mueller if he should include dates … Read more

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