Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I never wanted a business that only looked good from the outside. Creating only to satisfy the eyes of onlookers, audiences, and critics would be, and will always be, a waste of my time. … Read more
Google announces AI-driven updates to Search and Lens, expanding visual and audio capabilities while introducing ads in AI-generated results. Google adds AI-powered video and voice features to Lens. Circle to Search expands with song identification on Android. Google introduces ads in AI Overviews for U.S. users. Source link
Before becoming a marketer, I was a journalist who loved the opportunity to tell stories about my community and share perspectives that would otherwise go unnoticed. When I left the journalism business, I thought my storytelling days were over; however, visual storytelling is critical in the marketing world. Visual storytelling allows brands to connect with … Read more
Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments present a unified vision of the brand to the public. The best brands stick in our brains because their presence is defined by the repetition of the … Read more
Compelling websites turn visitors into customers, but what’s their secret? Visual storytelling. In my experience, however, many businesses and organizations underestimate the power of visual storytelling. It can engage people, hold their attention, and make them actually want to do business with you. That’s why it’s in every marketing professional’s best interest to master such … Read more
Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments all stay on the same page, and present a unified vision of the brand to the public. The best brands stick in our brains because their presence … Read more
In the dynamic world of eCommerce, where the virtual shelves are stocked high with furniture In the dynamic world of eCommerce, where the virtual shelves are stocked high with furniture options galore, visual merchandising serves as your digital storefront—a gateway to enticing customers, sealing the deal, and leaving a lasting impression. As passionate furniture entrepreneurs, … Read more
Using visual content significantly boosts engagement in social media advertising, attracting user interest and prompting more interactions. A study carried out by PR News reveals that posts with images receive 94% more views than those without, underscoring the compelling attraction of visual elements in drawing and maintaining the audience’s focus on social platforms. This strategic … Read more
It’s amazing how fast things can change in just one year. After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on. This year, we’ve seen the continued importance of visual … Read more
Ever click on a website, take one look, and say, “Hm, that’s going to be a no,” and look for the exit button? For me, it’s usually because of three reasons: the site looks outdated, crowded, or hard to navigate. This is why visual hierarchy is so important in web design, as a bad website … Read more
Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments all stay on the same page, and present a unified vision of the brand to the public. The best brands stick in our brains because their presence … Read more
Drumroll, please! We’ve got some shiny new features in Litmus! Our latest product launch is an exciting step towards more accessibility, more options, and greater flexibility when it comes to everyones favorite experience… Dark Mode! (Emo hairflip and all.) Let’s open up the latest Litmus product launch box and take a look at the new … Read more
