Will publishing new articles regularly or updating old blog posts help you rank better? Maybe, but not just by changing the date or frequency. Google accounts for “hacks” like this. In this article, we will discuss how the factors behind freshness affect your rank. What Is Freshness? When marketers talk about content freshness, they are … Read more
Most websites are nothing more than static web pages that serve as branded placeholders for companies. However, if you want your website to serve as a powerful tool for generating leads or turning traffic into customers, you have to break through the traditional approach to website design and keep conversions in mind. The Two Primary … Read more
No matter how easy your website is to navigate or how clean the user experience (UX) is, an on-site search function is vital. Your site visitors want a direct way to find exactly what they want. On-site search is more than a search box; it’s an essential aspect of how visitors engage with your website. … Read more
Can I share a concern with you? Too many people want to learn how to become an entrepreneur just because it seems cool. Having gone through the sweaty, unglamorous, haven’t-showered-for-days slog that is starting a business, I can say with confidence this is a recipe for failure. That’s why it’s so crucial that you figure out … Read more
Google is rolling out a new feature for Business Profiles that allows you to set up automated responses to frequently asked questions from customers. Using this feature, you can suggest questions for people to ask when messaging your business via your Google Business Profile. Similar to how a customer service chatbot works on business websites. … Read more
If you ask Instagram influencer Ambar Driscoll about her organization, “Bamby Collective,” she’ll make it clear that while the group does have some of the makings of a small business – they’ve launched a signature product, their brand revolves around a central tenet, and their following consists of many who love their mission – it’s … Read more
Remember when Instagram stole the whole concept of Snapchat and added Instagram Stories to its platform? The brilliant minds behind the popular photo-sharing social network did it again, but this time they capitalized on TikTok’s rising popularity and added Reels to the app. Steal, borrow, take, innovate—it doesn’t matter. Instagram Reels are here to stay, … Read more
Do you ever wonder how some people on Instagram gain so many followers in a short amount of time or on a consistent basis? Some people are celebrities or influencers, but nowadays, many are not. The below article explains 15 easy ways to increase your following on Instagram. If you prefer watching a video instead … Read more
Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ We want to help you take your tiny eCommerce store to a MASSIVE conglomerate! Here are three email automations you can set up to make your customers need more from you! Simon Trafford is the Co-founder and Head Coach at Merchant Mastery and one of … Read more
With the growing rise of competitive markets in various fields, the demand to hire the best people to be part of a growing community in a company is critical. Marketing is a tool in every business sphere, and it is required to have the right people who understand the trends, growth, and what it takes … Read more
Google updated the Search Central guidelines for controlling how it displays title tags in search. The update didn’t change the guidance itself, but it did make it substantially more straightforward and removed multiple ambiguities in the wording that made it difficult to understand. Google Changes Title Tags Title tags are meta elements whose purpose is … Read more
As an email marketer, you’re always trying to improve your campaigns through the use of copy, design, and images. But with so much competition for subscribers’ attention, you need to get creative about how to entice readers to click through and care about your message. Enter: Animated GIFs in email. Email marketers are increasingly turning … Read more
Every brand owner wants their website to circulate the search engine and be visible to – and visited by – numerous people. While guest posting and agreements to refer to your site with other blogs and pages are terrific and should be a part of your expanding strategy, there are more ways to get into … Read more
Your small business is the perfect outlet for your passion and creativity. With your products and services, you’re able to positively contribute to your customers’ lives. Simultaneously, your company can also be a great channel for championing a cause that you and your team care about. Through your brand, website, and social media channels, you … Read more
Louie Escobar Louie Escobar joined the real estate industry in 2021 and immediately became the one stop luxury stop, coining himself “Louie from TikTok.” He curates his content for his ideal avatar, high end luxury home buyers in Dallas Texas, and has been going viral ever since hopping on the platform. Source link
You’ve done the hard part – you’ve developed a product, bought the domain name, found the manufacturer, and your inventory is set to go. Unfortunately, without a functional and, yes, pretty Shopify store, you may not see the success you deserve. A Shopify store is not only the way you present your product to your … Read more
Alphabet is climbing after a monumental split. Alphabet (GOOG, GOOGL) is beginning its first day of trading today after the 20-for-1 Google stock split. The company now enjoys a price of about $112 per share. This marks the latest in a string of major tech stock splits and Alphabet’s first split in nearly a decade. As of … Read more
In early 2011, I decided to take a massive leap of faith and do something I had been putting off for quite some time—quit a stable job and start my public relations agency. I knew this would be challenging. But, I wasn’t ready to live with the regret of not trying. So, on I went … Read more
