Email personalization and the eCommerce customer journey Benefits of using email personalization for eCommerce Collecting and leveraging customer data Email personalization strategies for eCommerce Tips for creating personalized eCommerce email campaigns eCommerce email personalization examples How to measure the success of your personalized email campaigns Best practices for personalized eCommerce emails Take your eCommerce emails … Read more
In the enterprise ecommerce space, staying ahead of the competition on Google can be challenging. With so much at stake, it’s key to ensure that your site is performing at its best and capturing as much market share as possible. But how can you make sure your ecommerce platform is fully optimized to reach its … Read more
Successful ecommerce websites remove as many obstacles as possible between users and the products they’re looking for. This list of features and policies was chosen based on their impact on user experience. Each removes friction from purchasing journeys to keep users engaged on your website. 29 Essential Ecommerce Website Features 1. User-Friendly Navigation With Breadcrumbs … Read more
Successful ecommerce websites remove as many obstacles as possible between users and the products they’re looking for. This list of features and policies was chosen based on their impact on user experience. Each removes friction from purchasing journeys to keep users engaged on your website. 29 Essential Ecommerce Website Features 1. User-Friendly Navigation With Breadcrumbs … Read more
It’s time for me to give away some free advice. Giveaways are essential for brand growth and increasing sales! But without the proper planning and preparation, giveaways can easily fail, leaving you with minimal social impact and an expensive product heading out the door! Don’t worry. I’ve used giveaways to launch multiple multimillion-dollar ecommerce brands, … Read more
A recent study by the digital marketing agency Amsive documented a notable change in Google’s search results rankings over the last year. The study found that Google is surfacing more ecommerce websites and sites featuring user-generated content while reducing the visibility of product review and affiliate marketing sites. Here’s a look at the findings and … Read more
An analysis of 25,000 ecommerce queries by Bartosz Góralewicz, founder of Onely, reveals the impact of Google’s AI overviews on search visibility for online retailers. The study found that 16% of eCommerce queries now return an AI overview in search results, accounting for 13% of total search volume in this sector. Notably, 80% of the … Read more
I recently had the pleasure of sitting down with Ezra Firestone, a man who is certainly no stranger to the world of successful ecommerce start-ups. Ezra Firestone’s businesses generated $70M in revenue last year, but he says he’s just “some guy.” I’ve pulled out some of my absolute favorite gems from our conversation and lessons … Read more
In the dynamic world of eCommerce, where the virtual shelves are stocked high with furniture In the dynamic world of eCommerce, where the virtual shelves are stocked high with furniture options galore, visual merchandising serves as your digital storefront—a gateway to enticing customers, sealing the deal, and leaving a lasting impression. As passionate furniture entrepreneurs, … Read more
In the age of almost endless digital opportunities, where e-commerce platforms are immersed in a never-ending struggle for consumer attention, being noticed in the crowd became the number one priority. By the time we are in the year 2024, it is clear that the methods that are truly effective in driving organic traffic to your … Read more
![50 Ecommerce Statistics To Know in 2024 [New Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2024/03/ecommerce-statistics.pngkeepProtocol.png "50 Ecommerce Statistics To Know in 2024 [New Data]")
Ecommerce is businesses selling products online, and people buying those products online. Consumers and businesses alike are making more and more purchases online, and that’s only expected to increase, especially so on social media. Below I’ve compiled a list of ecommerce statistics that will help you understand the potential impact of using the practice, as … Read more
Social proof is one of the most powerful marketing tools on the planet. It’s also one that so many small businesses completely miss. So, what is social proof, and how does it impact conversion rates in eCommerce? Those are the questions that we’re going to address. What Exactly is Social Proof? Social proof is a … Read more
As of 2023, there are over 26.5 million ecommerce websites around the world. Talk about a competitive industry. It’s hard not to be intimidated by the sheer number of ecommerce sites shoppers have to choose from, especially since I’m in the process of launching my own ecommerce business — a vintage home goods store. The … Read more
Facebook Market place – a colorful online stage where businesses prosper and consumers acquire what they seek! If you are contemplating how to start your own e-commerce business, then look no further than this extensive guide. We have lots of active users and a Facebook Market place. Therefore, connecting to the extensive Facebook network and … Read more
Visionary leaders are a special breed. You have undoubtedly faced untold challenges in your career, yet you continue to excel. Why? Because that’s what visionaries do. Given this “pressure leads to elevation” principle, it stands to reason that the same can happen if we pit 2 ecommerce platforms against each other. In this case, we’ll … Read more
Success in ecommerce isn’t easy. I’ve had high highs and the lowest of lows. But after more than a decade in this industry, I learned it’s possible to be successful, so long as you have three elements nailed down. Marketing expertise and passion. A drive to become successful through consistent practice. Identifying trending products at … Read more
When it comes to planning products you want to sell as part of your ecommerce brand, one of the top priorities alongside manufacturing and ease of access is the product’s demand consistency. It takes time and effort to get a product launched, so the last thing you need is to spend hours sourcing and marketing … Read more
From the moment I started my company, Motif Skincare, I knew I was entering a crowded market with high customer acquisition costs. It would be challenging to compete with influencers and larger brands when it comes to fueling new customer discovery. As such, the primary goal was to create products that truly made a difference … Read more
