Animated GIFs in Email: Examples & How to Create Them [Guide] – Litmus

Litmus

As an email marketer, you’re always trying to improve your campaigns through the use of copy, design, and images. But with so much competition for subscribers’ attention, you need to get creative about how to entice readers to click through and care about your message. Enter: Animated GIFs in email. Email marketers are increasingly turning … Read more

The Ultimate Guide to Bullet Points in HTML Email – Litmus

Litmus

Are HTML bullet points useful in emails? Bullet points in plain text emails are an incredibly useful tool for content hierarchy. They allow subscribers to read the key elements of your emails quickly and easily. They are a great way to set apart important information from the rest of the email. As so often in … Read more

A Complete Guide To the Google Penguin Algorithm Update

A Complete Guide To the Google Penguin Algorithm Update

Ten years have passed since Google introduced the Penguin algorithm and took a stronger stance on manipulative link-building practices. The algorithm has had a number of updates and has become a real-time part of the core Google algorithm, and as a result, penalties have become less common, but still exist both in partial and site-wide … Read more

A Complete Google Search Console Guide For SEO Pros

A Complete Google Search Console Guide For SEO Pros

Google search console provides data necessary to monitor website performance in search and improve search rankings, information that is exclusively available through Search Console. This makes it indispensable for online business and publishers that are keen to maximize success. Taking control of your search presence is easier to do when using the free tools and … Read more

Top 6 Ways to Optimize Your Facebook Strategy for Leads | Expert Guide | 2022

Facebook Strategy

Are you losing your customers on Facebook? Or you even don’t use Facebook to expand and grow your business? Most modern businesses’ first priority is to make an identity on social media platforms, especially on Facebook. Although if you are not using Facebook for leads in your business then you are not even living in … Read more

How To Use Facebook Power Editor? A Step By Step Guide Of 2022

Facebook Power Editor

Would you prefer some control over those Facebook ads you have been running for a while now? Would you also want to access advanced features otherwise unavailable in Facebook Ads Manager? This is where the Facebook Power Editor steps in to save the day! The tool can not just help you reach your ideal audience, … Read more

How To Cancel Linkedin Premium Subscription? A Step-By-Step Guide In 2022

How To Cancel Linkedin Premium

When it comes to job hunting, platforms like LinkedIn, and Indeed rank the highest. However, these websites are coming up with new business channels like LinkedIn Premium containing a large number of added benefits. Nevertheless, not all the time you will find these premium packages useful and might want to get rid of them. Are … Read more

Small Business Marketing Guide: From Scratch to Success

Small business marketing graphic

Know what every business has in common? They all have to do marketing to find customers and make money. Whether you own a brand-new startup or a decade-old enterprise, you can’t exist and grow without marketing. Yes, even you, Tesla. Small business marketing doesn’t look the same as medium-sized or enterprise marketing. You don’t have … Read more

The Ultimate Guide To Creating The Perfect Founding Team

Founding team graphic

There’s an art to creating the perfect founding team. A startup can have all the potential in the world, but nothing can derail things faster than its “people problems.” In a study about startup performance, venture capitalists attribute 65% of company failures to problems within the startup’s management team. Make no mistake, more than anything … Read more

An Expert Guide To Make Your Kickstarter Campaign A Success

Kickstarter Campaign

For entrepreneurs, the journey to bring startup ideas into a reality is quite tough, especially when funds are limited. Do you have the same aim in mind and are on the lookout to raise funds for a campaign? Great! We understand launching a Kickstarter campaign is both exciting and terrifying. But nothing is impossible to … Read more

Mobile SEO: A Complete Guide [Ebook]

Mobile SEO: A Complete Guide [Ebook]

Did you know 90% of the global internet population is using a mobile device to go online? What does this mean to website owners worldwide? Does that mean fewer people will see your website if you’re only focusing on desktop optimization? If you’re still optimizing your site for a desktop-only experience, you’re likely missing out … Read more

How To Run Linkedin Ads? A Step By Step Guide

LinkedIn ads

LinkedIn is the best website if you are a marketer trying to generate new business leads using social media. Launched in 2003, LinkedIn is the social gathering hub for businesspersons and professionals to market their products and services. However, the primary use of LinkedIn is to recruit new talent. Advertisements are one of the best … Read more

A Guide To ‘Organization’ Structured Data For Rich Google Results

A Guide To 'Organization' Structured Data For Rich Google Results

Organization schema structured data is useful to have on a website because it communicates important information to Google that can then be used to present an organization’s data in the search results in an attractive manner. This is why implementing organization structured data correctly is important. Structure Data Types And Properties Before we get into … Read more

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