Google Explains Why Indexed Pages May Not Appear In Search

Google Explains Why Indexed Pages May Not Appear In Search

Google’s Martin Splitt explains why indexed pages may not appear in search results, highlighting relevance and ranking competition. Indexed pages may not appear if other pages are more relevant or user engagement is low. Google’s process involves discovery, crawling, indexing, and ranking for visibility. Focus on high-quality, user-focused content to improve search visibility. Source link

What Should Be On Your Author Pages?

Ask An SEO: How To Repair & Recover Negative Brand Mentions In SERPs

This week’s question about author pages comes from Joylyn: We are working on building author pages for our content, would you mind teaching us best practices for building author archive pages with any SEO best practices. A great question and perfect for me to answer from a branding perspective. Author pages serve to build trust, … Read more

10 Top Converting Landing Pages That Boost Your ROI [With Examples]

10 Top Converting Landing Pages That Boost Your ROI [With Examples]

This post was sponsored by Unbounce. The opinions expressed in this article are the sponsor’s own. Want to increase sign-ups, sales, or demo requests from your landing page? How can you ensure your landing page is optimized for conversions? Landing pages can make or break your conversions. A well-designed landing page doesn’t just look good; … Read more

Google Business Profile Update: QR Codes For Review Pages

Google Business Profile Update: QR Codes For Review Pages

Google has rolled out a new feature for Google Business Profiles that makes it easier to collect customer reviews. You can now generate custom QR codes that, when scanned, direct customers straight to your business’s review page. Google announced the update today on X: You can now create easy-to-scan QR codes that take customers directly … Read more

A Step-By-Step Guide To Understanding Search Engine Results Pages

Mastering SERP Analysis: A Step-By-Step Guide To Understanding Search Engine Results Pages

Understanding search engine results pages (SERPs) is critical for anyone serious about increasing their website’s visibility. Search engines use SERPs to display results for user queries, and the primary goal for SERP analysis is understanding why certain pages earn top rankings and what elements contribute to their success. Analyzing these pages can unlock valuable insights … Read more

Programmatic SEO: An Introduction To Pages At Scale

Programmatic SEO: An Introduction To Pages At Scale

Programmatic SEO is an approach to SEO and content creation that leverages automation and technology to efficiently create, optimize, and manage a large volume of webpages. It’s particularly useful for websites that require thousands, or even millions, of pages to rank for diverse search queries. Ecommerce giants like Amazon or travel websites like Expedia rely … Read more

In 2025, These SaaS Landing Pages Are My Go-To for Inspiration

In 2025, These SaaS Landing Pages Are My Go-To for Inspiration

The first place a potential customer may hear about your brand could be from your social media, a passing ad, or even a friend‘s recommendation. And if you’re one of the lucky ones, they may even seek out your brand’s landing page looking for more. Easy, right? You got them on your website, they’re sure … Read more

Google Warns Of Duplicate Content “Black Holes” Caused By Error Pages

Google Warns Of Duplicate Content “Black Holes” Caused By Error Pages

Google’s “Search Off the Record” podcast recently highlighted an SEO issue that can make web pages disappear from search results. In the latest episode, Google Search team member Allan Scott discussed “marauding black holes” formed by grouping similar-looking error pages. Google’s system can accidentally cluster error pages that look alike, causing regular pages to get … Read more

How Compression Can Be Used To Detect Low Quality Pages

Compression can be used by search engines to detect low-quality pages. Although not widely known, it's useful foundational knowledge for SEO.

The concept of Compressibility as a quality signal is not widely known, but SEOs should be aware of it. Search engines can use web page compressibility to identify duplicate pages, doorway pages with similar content, and pages with repetitive keywords, making it useful knowledge for SEO. Although the following research paper demonstrates a successful use … Read more

25 Best Examples Of Effective FAQ Pages

25 Best Examples Of Effective FAQ Pages

Frequently Asked Question (FAQ) pages (or informational hubs) enable your business to respond, react, and anticipate the needs of your audience more quickly and appropriately than other types of destination page experiences. An effective FAQ resource can educate, inform, and naturally guide the user through your website’s content and toward the goals and results you … Read more

Google Analytics 4 Introduces Realtime Pages Report

Google Analytics 4 Introduces Realtime Pages Report

Google Analytics adds a Realtime pages report, offering instant insights on page views, user engagement, and website performance. Google introduced a new Realtime pages report in Analytics. The report shows live page views and active user counts. It helps identify popular content and detect website issues instantly. Source link

Google Rolls Out AI-Organized Search Results Pages

Google Rolls Out AI-Organized Search Results Pages

Google is introducing AI-organized search results pages in the United States. The new feature, set to launch this week, returns a full page of multi-format results personalized for the searcher. Google’s announcement states: “This week, we’re rolling out search results pages organized with AI in the U.S. — beginning with recipes and meal inspiration on … Read more

Why Google Indexes Blocked Web Pages

Google's John Mueller explains why Google indexes blocked pages and why related Search Console reports can be safely ignored.

Google’s John Mueller answered a question about why Google indexes pages that are disallowed from crawling by robots.txt and why the it’s safe to ignore the related Search Console reports about those crawls. Bot Traffic To Query Parameter URLs The person asking the question documented that bots were creating links to non-existent query parameter URLs … Read more

Boost Your Conversions: Transform Your Landing Pages In Just 14 Days

Boost Your Conversions: Transform Your Landing Pages In Just 14 Days

This post was sponsored by Unbounce. The opinions expressed in this article are the sponsor’s own. Your landing pages serve as pivotal points for converting visitors into customers. However, too many websites don’t focus on the first impression and lose crucial moments to engage and convert their audience. Crafting a compelling landing page isn’t just … Read more

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