Customer Experience – The Selling Styles B2B Buyers Prefer Most

Customer Experience - The Selling Styles B2B Buyers Prefer Most

Which sales approaches resonate most with B2B buyers? How important is it for B2B buyers that salespeople show an understanding of their business and personalize pitches? To find out, Amplyfi surveyed 500 B2B buyers in the United Kingdom who work for tech and financial services enterprises with at least 250 employees. Respondents say the styles … Read more

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