Why Email Marketing Is Still Crucial In 2022

With the rise of social media and digital technologies, marketers and businesses were expected to evolve from email marketing.  However, email marketing is still a reliable tool. Various researches show that email will become some of the most widely used and popular communication platforms in the future. But before you utilize these free email marketing … Read more

How Google Crawls Pages With Infinite Scrolling

How Google Crawls Pages With Infinite Scrolling

Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. This topic was discussed during the Google Search Central SEO office hours hangout recorded on February 18. An individual named Nick Jabbour joins the livestream to ask Google’s Search Advocate … Read more

Why Do Businesses Fail? Here Are Solutions for 10 Common Causes.

Businesses fail target graphic

There are all kinds of conflicting statistics and opinions for why businesses fail. The headline of one report might proclaim that “90% of businesses fail in the first 3 years,” while another asserts that by following their tips, “You can enjoy a 90% chance of success.” It’s difficult to accurately aggregate the numbers and find … Read more

The Lastest Marketing Trends & Predictions for 2022

Marketing Chages Marketing Predictions Marketing Trends Neil Patel This is how marketing is going to change NP Digital 01 - The Lastest Marketing Trends & Predictions for 2022

Last year, all the marketing trends and predictions I mention end up happening somehow. Now, I want to make you aware of new marketing opportunities for 2022, making it the perfect time to dust off our crystal balls and start predicting what digital marketing trends we can expect to see. There are several factors to … Read more

15+ Technical SEO Interview Questions for Your Next Hires

15+ Technical SEO Interview Questions for Your Next Hires

Technical SEO requires technical and analytical skills together with a good understanding of how Google and other search engines work. A technical SEO must be familiar with the most popular CMS systems and know at least the basics of HTML, CSS, and JavaScript. In addition to that, a good technical SEO should know the fundamental … Read more

What Is WhatsApp Marketing? How To Do WhatsApp Marketing?

WhatsApp Marketing

Social media marketing is constantly evolving, with newer forms appearing every other month, and to the surprise of industry experts, WhatsApp marketing appeared suddenly on the block. Although platforms like Facebook with more than 2 billion active users are a common choice for marketers, agencies have rarely explored the potential of WhatsApp. Did you know … Read more

The Ultimate Guide to Shopify SEO Tools

Shopify seo tools phone graphic

There’s a powerful intersection that occurs between a customer and a business. The customer has a distinct need and they’re seeking a solution. As if guided by the gods of commerce, they encounter a business that doesn’t just have a solution—it offers the solution. It’s the ultimate win-win whenever customers and businesses connect in this … Read more

How To Identify And Reduce Render-Blocking Resources

How To Identify And Reduce Render-Blocking Resources

Identifying and reducing resources responsible for blocking the rendering of your web page is a critical optimization point that can make or break your page speed. It can be so critical that it can pay dividends to your site’s page experience metrics (and your user’s satisfaction) as a result. In 2021, the average time it … Read more

Google On The SEO Value Of User Comments On Websites

Google On The SEO Value Of User Comments On Websites

Should you allow users to leave comments on your website? They could help with SEO, as long as you’re able to moderate them, Google says. This topic was addressed by Google’s Search Advocate John Mueller during the Google Search Central SEO office-hours hangout recorded on February 18. An SEO professional named Vahid Parsa joins the … Read more

Ways to Monitor Student Learning Online

Learning Online

With the Pandemic and lockdown situation, most of the learning organizations have turned online. And thus evaluating the students is solely dependent on the learning software used or the training platforms. Choosing the best form of online assessment aims to make evaluation accurate thereby providing the right results of students’ learning online progress. A good … Read more

Website Redesign SEO Checklist: Tips to Avoid Big Drops in Your Rankings

website redesign seo checklist 2 - Website Redesign SEO Checklist:  Tips to Avoid Big Drops in Your Rankings

If your website is no longer reaching its potential, then it might be time for a redesign. One case study found leads improved by 314 percent following a website redesign and SEO campaign. Although redesigns can be expensive, it’s a better option than bleeding money year after year with an inefficient website. When redesigning your … Read more

57% Of North American Businesses Still Don’t Have An SEO Strategy

57% Of North American Businesses Still Don't Have An SEO Strategy

A recent survey of 600 U.S. and Canadian small to medium-sized business owners and their employees has revealed that 57% do not have an SEO strategy – and 23% have no plans to create one this year. The Pollfish survey commissioned by UpCity found that just 44% of businesses currently have an SEO strategy in … Read more

What Is Instagram Marketing? How To Do Instagram Marketing?

Instagram Marketing

While the world underwent an inevitable digital transformation, businesses immediately turned towards social media platforms, and suddenly companies wanted to find out all they could about Instagram marketing, search engines, Facebook ads, and the like. This certainly was the beginning of a new era in marketing and advertising. Social media platforms have existed for quite … Read more

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