What’s the benefit of building strategy FIRST? Jay Vics, Founder & CEO, JVI Mobile Marketing shares how making this shift has impacted his and his client’s businesses. WHAT IS DIGITALMARKETER: DigitalMarketer is the premier online community for digital marketing professionals. It’s a place where you can learn how to market like a pro, connect with … Read more
Security headers are easily overlooked in website audits. While some may say that website security is not an SEO-related concern, it does become SEO-related when a site becomes hacked and search traffic dwindles to zero. Security headers should be a top concern of everyone who publishes anything on the Internet. The good news is that … Read more
Creating a diverse and inclusive company culture is easier said than done. Many businesses, especially startups and small businesses, make it a priority but find it challenging to move the needle. If that sounds like your situation, don’t panic—you’re not alone. Fortunately, learning how to promote diversity and inclusion in your workplace isn’t rocket science. … Read more
The recent popularity of Twitter marketing has a lot to do with the platform’s rise as a powerful social networking site – from popular culture to global politics, there’s virtually nothing you can’t find on Twitter! So, it was only a matter of time before businesses started wondering how to use Twitter for marketing purposes. … Read more
![How To Outrank The Competition & Get Found [Podcast]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/02/sejshow-featured-image-ep260-sponsored-61f4e74708541-sej.jpg "How To Outrank The Competition & Get Found [Podcast]")
Vacation dreams are closer to becoming a reality, and consumers are already making moves to plan their next, long-awaited trips. Whether they’re booking tickets or shopping for suitcases, the first stop on their travel agenda is Google. So, how do you ensure that your business is the one they’re seeing first? Rachel Vandernick, Lead Consultant … Read more
What is sustainability in business? Yes, it’s carrying out your business operations in a way that’s in harmony with the environment and your community. And it involves making decisions that benefit society and being mindful of future generations. Those elements are undoubtedly at the heart of sustainability. They weigh on the conscience and drive us … Read more
Google’s Search Advocate John Mueller explains how websites can optimize content for search results in specific countries by using subdirectories in a strategic way. This topic was discussed during a recent Google Search Central SEO office-hours hangout. An individual named Hazel Wwrong joins the livestream to ask Mueller how Google recognizes when website content is … Read more
Have you heard of duplicate content? Maybe the term fills you with dread. After all, you’ve probably heard horror stories about how search engines like Google punish websites if they duplicate so much as a title or phrase. Duplicate content must be one of the worst SEO mistakes you can make, right? Don’t worry, it’s … Read more
Are you planning to use the buffer as one of your premium social media marketing platforms? If yes, you have to understand the facts that can help you achieve your objectives in the correct order at the right time. Buffer is one of the best social media management platforms trusted by brands, individuals, and agencies, … Read more
In today’s episode, we’re going to show you how and where to find great podcast guests welcome to podcasting q, where you learn the best tips and strategies to launch grow and monetize. Your show having an occasional or rotating cast of guests is a great way of adding value to your podcast. A great … Read more
No funnels or money for ads? No problem. In this video Hassan Bash, Founder & CEO of Bash Revenue shares his simple way to earn clients. WHAT IS DIGITALMARKETER: DigitalMarketer is the premier online community for digital marketing professionals. It’s a place where you can learn how to market like a pro, connect with industry … Read more
Money. Every business needs it. Where your capital comes from determines who controls your business. Bootstrapping is the process of self-financing a business whether you’re in the seed capital phase (when you’re getting your business off the ground) or the customer-funded stage (when you’re using profits to finance the continued growth of your business). Bootstrapping … Read more
Google’s Page Experience algorithm update for desktop search results is now rolling out “slowly,” the company confirms. The update is scheduled to finish rolling out by the end of March. The page experience update is now slowly rolling out for desktop. It will be complete by the end of March 2022. Learn more about the … Read more
Facebook has existed for quite some time now, and so has the concept of Facebook marketing. Small businesses and local boutiques have forever depended on Facebook for driving engagement and sales. The exciting thing about the success of these small-scale businesses is their killer Facebook marketing strategy. Your success on social media as a brand … Read more
An informal and non-scientific poll on Twitter indicates that most SEOs, by a significantly large margin, ignore spammy links rather than spend time disavowing them. The subsequent comments aligned with the poll results, but some SEOs shared how their approach was more nuanced and why disavowing makes sense to them under specific circumstances. Link Disavow … Read more
Unique value proposition (UVP) is a big, intimidating word that often sends brand-new entrepreneurs scrambling for an Advil and a glass of water. Settle down there—it’s more straightforward than you think. Consider this situation. Your distant cousin hears you’ve started a business and looks for it on Amazon. She finds your products, but she also … Read more
Google advises the ‘Discovered – Currently not indexed’ status in Search Console’s Index Coverage report can last forever as there’s no guarantee every page on the web gets indexed. This is stated during the Google Search Central SEO office-hours hangout recorded on February 18. An individual named Davor Bobek joins the livestream to ask Google’s … Read more
Want more revenue from fewer customers? Upselling is the way to go. Contrary to its stereotype as a shady sales strategy (got to love a good alliteration), upselling is a win-win for businesses and customers. Used correctly, upselling boosts the customer experience, cements stronger relationships, and improves your bottom line—and who wouldn’t want that? Those … Read more
