OpenAI has added several new features to ChatGPT’s search tool. You can now shop for products, search through WhatsApp, and see improved source citations. These updates build upon the real-time search features introduced in October, demonstrating OpenAI’s increasing challenge to Google and other search engines. New Shopping Features Now Available The most significant addition in … Read more
OpenAI has added better memory features to ChatGPT. Now, the AI can remember more from your past chats. This means you’ll get more personalized responses without needing to repeat yourself. Sam Altman, CEO of OpenAI, made the announcement on X: we have greatly improved memory in chatgpt–it can now reference all your past conversations! this … Read more
A new study by SE Ranking examines how AI search tools handle Your Money or Your Life (YMYL) queries. The research compared Google AI Overviews (AIOs), ChatGPT, and DeepSeek across 40 health, legal, financial, and political queries. This study is similar to one published by SE Ranking in October. The key difference is that this … Read more
ChatGPT referrals to publishers increased with the introduction of web search, but remain a minor share of overall traffic. ChatGPT referrals to publishers are growing eightfold but remain under 0.1% of total traffic. The New York Post, The Guardian, and Forbes saw the most ChatGPT-driven visits. Traditional search engines still drive majority of publisher traffic. … Read more
DeepSeek-R1 is a new AI reasoning model from the Chinese company DeepSeek. Released on January 20, it offers a cost-effective alternative to ChatGPT. 🚀 DeepSeek-R1 is here! ⚡ Performance on par with OpenAI-o1📖 Fully open-source model & technical report🏆 MIT licensed: Distill & commercialize freely! 🌐 Website & API are live now! Try DeepThink at … Read more
A report from Modern Retail shows that people who use ChatGPT and Google Gemini for quick summaries also click the links these tools provide. This is important for marketers, as it suggests that AI-driven search may change product discovery and online traffic. While these numbers are self-reported and lack broader data, they offer insight into … Read more
New report claims that ChatGPT Search can be manipulated with hidden text featuring instructions telling ChatGPT Search how to respond to an answer Tests also showed that ChatGPT could be manipulated without the instructions, with just the hidden text. ChatGPT Search Can Be Manipulated With Hidden Text A report from The Guardian outlines how they … Read more
ChatGPT Search is down for users worldwide, becoming unresponsive at approximately 11 AM EST. Down detectors and reports on social media reflect that many users cannot access the site. OpenAI is reporting a major outage. Major Outage At OpenAI OpenAI is reporting a major outage is hitting it’s ChatGPT, API, and SORA services. The issue … Read more
A new study by Previsible reveals significant changes in search behavior, with AI language models (LLMs) gaining traction as referral traffic sources. The analysis of over 30 websites shows Perplexity and ChatGPT emerging as alternatives to traditional search engines. David Bell, co-founder of Previsible, believes this indicates Google’s growth is at a standstill: “Google is … Read more
In just two years, ChatGPT has managed to do something no company has done in the last 20 years: present a viable challenge to Google. There’s evidence that people are using it instead of traditional search in an increasing number of cases. For example, ChatGPT’s traffic recently surpassed Bing, and its referral traffic has been … Read more
OpenAI has updated ChatGPT to make web search available to all registered users. The update also includes voice search and maps integration. With voice search, you can ask questions about current events and local information in a natural way. This feature works in multiple languages and allows for real-time queries. Additionally, ChatGPT’s mobile apps now … Read more
Today OpenAI rolled out what Sam Altman says is the world’s smartest language model in the world plus a brand new Pro tier that comes with unlimited usage limits and with a higher level of computing resources. OpenAI ChatGPT o1 Model Sam Altman announced on X (formerly Twitter) that their new AI model is now … Read more
OpenAI’s ChatGPT Search is struggling to accurately cite news publishers, according to a study by Columbia University’s Tow Center for Digital Journalism. The report found frequent misquotes and incorrect attributions, raising concerns among publishers about brand visibility and control over their content. Additionally, the findings challenge OpenAI’s commitment to responsible AI development in journalism. Background … Read more
Chatbots have changed many professionals’ workflows and processes. SEO pros, writers, agencies, developers, and even teachers are still discussing the changes that this technology will cause in society and how we work in our day-to-day lives. ChatGPT’s release on Nov. 30, 2022 led to a cascade of competition, including Gemini (formerly Bard) and Claude. If … Read more
ChatGPT Search (CGS) is a landmark launch in the shift from traditional to AI Search. Now, OpenAI competes with Google (Search) heads-on. Note the subtle elbow hit between the lines in the announcement: Getting useful answers on the web can take a lot of effort. It often requires multiple searches and digging through links to … Read more
As the availability of ChatGPT Search expands, understanding its indexing mechanics will be vital for digital visibility. While Bing’s index plays a key role, OpenAI’s system surfaces content using its own crawlers and attribution methods. Here is a breakdown of the technical requirements for ensuring your website is indexed correctly. Technical Framework ChatGPT Search combines … Read more
CEO Sam Altman and OpenAI executives held a Reddit AMA to answer questions, including those about ChatGPT Search, providing an inside look at how it works. Their answers offer insights into what SEO may look like in the immediate future. The people from OpenAI answering the questions: Sam Altman, CEO Kevin Weil, Chief Product Officer … Read more
The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generative search pilot in July, with a full launch at the start of October. On July 25, OpenAI announced a SearchGPT prototype. Then, on October 31, it launched ChatGPT … Read more
