Google Demand Gen Campaigns Just Got A Major Update

Google Demand Gen Campaigns Just Got A Major Update

Google is making big moves with its Demand Gen campaigns, thanks to the feedback of advertisers. If you’re not familiar with Demand Gen campaigns, they originally launched in 2023. Shortly after, Google phased out Discovery Ads to transition them to this new campaign type. Now, Demand Gen campaigns are getting a facelift as Google doubles … Read more

Major Outage Hits OpenAI ChatGPT

Major Outage Hits OpenAI ChatGPT

ChatGPT Search is down for users worldwide, becoming unresponsive at approximately 11 AM EST. Down detectors and reports on social media reflect that many users cannot access the site. OpenAI is reporting a major outage. Major Outage At OpenAI OpenAI is reporting a major outage is hitting it’s ChatGPT, API, and SORA services. The issue … Read more

SEO in Review: Major 2023 Google Updates & 2024 Predictions

The Ultimate Multichannel Ecommerce Marketing Guide: How To Drive Discoverability, Performance & Sales

Google rolled out several game-changing algorithm shifts last year that shook up the SEO world, from core updates to Helpful Content.  In order to master SEO in 2024, staying ahead of the curve is more crucial than ever.  That’s why we’re hosting an insightful webinar on March 13, where we recap the most impactful updates … Read more

Google’s SEO Starter Guide Set For A Major Update

Google's SEO Starter Guide Set For A Major Update

Google’s SEO Starter Guide, a critical resource for search engine optimization professionals, is undergoing a significant revision. The impending update was announced on the latest episode of “Search Off The Record,” a podcast featuring Google’s Search Relations team members. First launched years ago, the SEO Starter Guide aims to explain the basics of improving website … Read more

The Highs and Lows of Spotify: A Major Campaign and Layoffs in One Week

The Highs and Lows of Spotify: A Major Campaign and Layoffs in One Week

It’s been an eventful week for Spotify. As reported by our sister newsletter The Hustle, the company announced a round of layoffs just days after the launch of its annual campaign Spotify Wrapped. While The Hustle talked about the business and employee implications of Spotify’s recent layoffs immediately following Wrapped, I’d like to take a … Read more

YouTube Unveils Major Update Including Dozens Of New Features

YouTube Unveils Major Update Including Dozens Of New Features

YouTube has launched over three dozen new features and design updates to enhance the user experience. Now rolling out globally, the changes are designed to give viewers more control and help them easily find content while modernizing the look and feel. Improved Watch Experience Several of the new features allow for greater control over the … Read more

The Future of Partnerships: Celebrities Working For Major Brands

The Future of Partnerships: Celebrities Working For Major Brands

Celebrity brand partnerships are evolving beyond endorsements and #sponcon. A growing number of brands are finding new ways to work with celebrities and public figures including having them come on board as advisors or employees and exchanging equity as payment for collaborations. Celebrity New Hires Recently, Delta Air Lines announced Tom Brady would be brought … Read more

7 Major Concrete Removal Methods For Your Melbourne Project

7 Major Concrete Removal Methods For Your Melbourne Project

Concrete removal in Melbourne is necessary for numerous building and repair projects. Whether renovating a home, building a new structure, or redesigning your outdoor area, selecting the best concrete removal process is critical. Based on the project’s magnitude, price, timetable, and environmental concerns, each approach has distinct benefits and considerations. This blog post will examine … Read more

Top 8 Major Trends In Full-Stack Development In 2023

Major Trends In Full-Stack Development (1)

Over the past few years, technology has evolved and accelerated, making it harder to stay up-to-date with current best practices. However, knowing which trends are driving these changes can empower you to stay one step ahead of your peers – taking your career and technical understanding further. As we proceed into 2023, it’s time to … Read more

W3C Announces Major Change

W3C Announces Major Change

The Worldwide Web Consortium (W3C), the standards body in charge of web standards such as HTML and browser privacy, announced a significant change in how it will operate. Beginning on January 2023, the W3C will become a new public-interest non-profit organization. Worldwide Web Consortium (W3C) While many turn to Google to understand how to use … Read more

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