This year continued with the same theme as the year before – a bombardment of updates and rapid developments in AI. AI Overviews were introduced in May, which then saw a drop in organic traffic alongside major drops from Google updates. It’s not been an easy year in SEO. Whereas last year was considering how … Read more
Looking for guidance to create an SEO strategy in 2025? Discover the top SEO trends with predictions from 23 search experts. Source link
As we approach 2025, the digital marketing landscape continues to evolve at an unprecedented pace. It’s a world full of shiny new tools, AI-driven tactics, and the latest buzzwords—but succeeding in this ever-changing environment requires more than just chasing trends. True success comes from having a clear, adaptable strategy that aligns with your goals. That’s … Read more
Google rolled out several game-changing algorithm shifts last year that shook up the SEO world, from core updates to Helpful Content. In order to master SEO in 2024, staying ahead of the curve is more crucial than ever. That’s why we’re hosting an insightful webinar on March 13, where we recap the most impactful updates … Read more
![4 TikTok Predictions that Creators on the Platform Are Preparing For [Expert Insights]](https://nicheplrnewsletter.com/news/wp-content/uploads/2024/01/Untitled-design-73.jpgkeepProtocol.jpeg "4 TikTok Predictions that Creators on the Platform Are Preparing")
Few apps cycle through trends as quickly as TikTok. I spend endless hours scrolling through the app, and it feels like every other day, a new trending sound, topic, song, or challenge is going viral. It can be hard to keep up, and I say this as a content creator and marketer whose job is … Read more
From Google’s Search Generative Experience (SGE) to ranking factor changes and other impactful events, the world of SEO has seen plenty of change in 2023. With all of these changes, you need to stay ahead to keep your website performing at a high level in 2024. Watch this on-demand webinar as we explore the major … Read more
Social media has seen interesting changes recently. The dramatic changes at Twitter – now rebranded as ‘X’ – saw many SEO professionals looking for new social media platforms to maintain their community connections. We saw the rise of BlueSky, Mastodon, and Threads, and renewed interest in LinkedIn and Reddit as marketing channels for brands. As big … Read more
It’s that time of the year… We asked a few badass colleagues and expert Trendsters what they think will be huge in 2024. Here’s what they said: 1. Niche Sports Sara Friedman, Senior Writer of The Hustle Pickleball has grown into a national craze, with courts and other related businesses popping up everywhere. In 2024, … Read more
Discover the top SEO and content predictions amongst 27 industry experts for the coming year. Source link
The SMEs at Moz bring you their predictions for what to expect in the year ahead in SEO and marketing. We’re talking search, AI, sustainability, economics, SERP features, and more. Source link
Social media has seen interesting changes recently. The dramatic changes at Twitter – now rebranded as ‘X’ – saw many SEO professionals looking for new social media platforms to maintain their community connections. We saw the rise of BlueSky, Mastodon, and Threads, and renewed interest in LinkedIn and Reddit as marketing channels for brands. As big … Read more
Content makes the world go ’round (at least for marketers), but it can’t create itself. This week we’re exploring the top creator economy predictions for 2024 that marketers need to know. Chances are, your brand has worked with creators in the past and likely will again. Currently valued at $250B, the creator economy is expected … Read more
Most people working in SEO will tell you that we have just been through an exceptional period of change and rapid learning required. From the explosion of generative AI – first from ChatGPT and then Bard running to catch up. The Google updates that were unrelenting. And Universal Analytics finally being deprecated and switched off, … Read more
Is SEO dead? ↪ No, it’s not. (I’ll explain below) Will SEO exist in 10 years? ↪ Yes, it will. (In some form or fashion) What’s the future of SEO? ↪ A marriage between AI, SEO, & Humans. Do I have your attention? My name is Connor Gillivan. I’m an SEO and Entrepreneur. I’ve built … Read more
![How SGE & Other Google Search Changes Could Impact Your Traffic [Data + Predictions]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/08/Untitled-design-3-Jul-28-2023-10-51-23-8134-PM.jpgkeepProtocol.jpeg "How SGE & Other Google Search Changes Could Impact Your")
How you use Google will change as the search engine rolls out Google Search Generative Experience (SGE). SGE is Google’s way of efficiently using AI to answer complex or multi-step searches. The feature could result in a better user experience, but how can SGE and other Google Search changes affect your website traffic? And how … Read more
![3 Consumer Behavior Predictions for 2023 [State of Consumer Trends Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/consumer-purchasing-product-off-social-media-platforms-similar-to-consumer-behavior-predictions.jpgkeepProtocol.jpeg "3 Consumer Behavior Predictions for 2023 [State of Consumer Trends")
Every year, consumers spend differently than the year before. This is because their preferences are evolving, their priorities are shifting, and their behaviors aren’t quite how they were before. So how are marketers supposed to meet their expectations in the new year? By making data-informed predictions. To help marketers and business professionals prepare for the … Read more
AI has gone mainstream, and it’s slowly creeping into the day-to-day lives of marketers. Although this technology is still in its early stages, it’s already changing how we work. With the help of AI-powered tools, marketers can automate a variety of tasks, from drafting email subject lines to scaling entire marketing campaigns. If you’re curious … Read more
In 1936, the creator of Turing Machines predicted that a machine would one day be able to think like a human, if not even outperform the human. It’s 2023, and we’re officially here. 82% of marketers believe that AI will be the future of marketing—in fact, many of them already believe AI writes better than … Read more
