When Google Voice was released in 2012, and then Amazon Alexa was released in 2014 voice search was expected to be highly influential. Voice search didn’t quite take off in an industry-shaking way. But, as the technology has improved, it’s become integrated into so many devices and daily user journeys that it’s important to understand … Read more
A new study by Previsible reveals significant changes in search behavior, with AI language models (LLMs) gaining traction as referral traffic sources. The analysis of over 30 websites shows Perplexity and ChatGPT emerging as alternatives to traditional search engines. David Bell, co-founder of Previsible, believes this indicates Google’s growth is at a standstill: “Google is … Read more
Google has submitted its proposal to address the Department of Justice’s (DOJ) antitrust lawsuit, which accuses the company of monopolistic practices in search. Google disagrees with the court’s initial decision and plans to appeal. However, as part of the legal process, Google and the DOJ must present remedy proposals. Background In October 2020, the DOJ … Read more
Search marketing is undergoing dramatic changes, with many debating whether SEO is on its way out as AI Search rises in popularity. What follows is a candid assessment of what is going on with SEO and search engines today. An SEO School Shuts Down An SEO school by a group called Authority Hackers recently announced … Read more
Microsoft has announced updates to Bing’s search infrastructure incorporating large language models (LLMs), small language models (SLMs), and new optimization techniques. This update aims to improve performance and reduce costs in search result delivery. In an announcement, the company states: “At Bing, we are always pushing the boundaries of search technology. Leveraging both Large Language … Read more
OpenAI has updated ChatGPT to make web search available to all registered users. The update also includes voice search and maps integration. With voice search, you can ask questions about current events and local information in a natural way. This feature works in multiple languages and allows for real-time queries. Additionally, ChatGPT’s mobile apps now … Read more
When Google Voice was released in 2012, and then Amazon Alexa was released in 2014 voice search was expected to be highly influential. Voice search didn’t quite take off in an industry-shaking way. But, as the technology has improved, it’s become integrated into so many devices and daily user journeys that it’s important to understand … Read more
Google launches 24-hour data view in Search Console, offering near real-time insights for website performance monitoring. Google Search Console now shows performance data from the last 24 hours with minimal delay. The new feature includes hourly data breakdowns and works across Search, Discover, and News reports. Google has cut data delay times by nearly half, … Read more
A new study shows that Google’s AI Overviews appear in nearly half of all search results and take up to 48% of mobile screen space. Conducted by Botify and DemandSphere, the research analyzed over 120,000 keywords across 22 websites. The study, conducted between August and September, finds that traditional SEO metrics like click-through rates may … Read more
Smartphones put the world at our fingertips. People have questions that need answering, as well as the services or products they need. All of these things are just a search away, and now, we’ve seen a cosmic shift from traditional search to voice search and voice assistants. Statistically, voice search and assistants are not something … Read more
Google streamlines Search Console Insights by removing Google Analytics data, focusing solely on Search Console metrics for simplicity. Google updates Search Console Insights, removing Google Analytics data. Search Console Insights now focuses solely on Search Console metrics. Google Analytics data still accessible through its dedicated platform. Source link
Google confirms widespread search indexing delays affecting a “small number” of websites. Google Search is experiencing indexing delays. The company says only a small number of sites are affected and is investigating the root cause. Google will provide an update on the situation soon. Source link
Reddit is testing a new AI-powered search feature called “Reddit Answers” with a small group of users in the United States. This tool should help users find information, recommendations, and personal opinions by using real conversations from Reddit’s many communities. In an announcement, the company states: “In line with our mission to empower communities and … Read more
Generative AI and the introduction of AI Overviews to SERPs have dominated this year as search has changed more in the last year than in the last 10 or 20 years. But it might be that many of these changes are coming in spite of Gen AI and not because of. SEO has been maturing … Read more
Sundar Pichai, Google’s CEO, was interviewed by Andrew Ross Sorkin at the New York Times DealBook Summit, where he discussed what to expect from Google Search in 2025 but also struggled to articulate Google’s concern for content creators. When asked to compare where Google is today relative to the rest of the industry and whether … Read more
Brand traffic converts at a higher rate, has better organic click-through-rates, and seems to have a positive impact on non-brand organic ranking. But building your brand on the SERPs is time consuming… What if you could increase your brand search volume and do it in months, instead of years? Watch on-demand as we analyze 3 … Read more
OpenAI’s ChatGPT Search is struggling to accurately cite news publishers, according to a study by Columbia University’s Tow Center for Digital Journalism. The report found frequent misquotes and incorrect attributions, raising concerns among publishers about brand visibility and control over their content. Additionally, the findings challenge OpenAI’s commitment to responsible AI development in journalism. Background … Read more
Google removes sitelinks search box documentation, marking full deprecation of the legacy search feature. Google has removed all documentation for the sitelinks search box feature. The ‘nositelinkssearchbox’ rule has been archived. This documentation removal marks the feature’s full retirement. Source link
