Google’s latest update to Bard, with new math and data visualization features, marks a significant advancement in making cutting-edge technology to younger users. This expansion of AI features could enrich educational experiences and support young people in crucial life stages. Google Expands Access To Bard For Teens The recent expansion of Bard includes a focus … Read more
OpenAI’s ChatGPT is experiencing more outages, as detailed in the company’s incident report. It also affects the API, Labs, and Playground. The incident began at 12:03 PM PST. Screenshot from OpenAI, November 2023 OpenAI is implementing a fix for the issue and will release updates as they become available. Until then, even ChatGPT Plus users … Read more
Google updated the structured data related to the Video features rich results shown in Google search with new recommendations that influence the date and time the video was published. VideoObject Structured Data Type Changes The VideoObject structured data type is used by Google for displaying various kinds of rich results in Google Search, Google Discover, … Read more
If you’ve ever felt like you’re on a rollercoaster ride with Google’s ever-changing algorithms, you’re not alone. Google’s Core Algorithm Updates are known for keeping you on your toes, and it’s become increasingly challenging to keep up – not to mention get ahead. These algorithmic shifts have the power to make or break your website’s … Read more
Google’s parent company, Alphabet Inc., held its third quarter 2023 earnings call, offering insights into how its major products and services are performing. Specifically, the earnings call transcript reveals how Alphabet’s investments in AI and new generative search capabilities positively impact its business, with implications for marketers and advertisers. Search Ads Google Search ads remain … Read more
Google announced a new version of Lighthouse that contains numerous changes to how performance scores are calculated and how they are displayed. The updated Lighthouse changes will begin appearing soon in PageSpeed Insights and shipping in DevTools of an upcoming Chrome release. The new version rolls out with significant changes to the Performance category. According … Read more
In its latest article, Microsoft Advertising highlighted a series of updates to various features aimed at helping advertisers maximize ad campaign budget, reach new audiences, and increase ad options for specific verticals. 6 Updates To Audience Ads This month’s news featured six updates to Audiences Ads, which leverage consumer intent signals, such as searches, web activity, … Read more
Sprout Social’s Android mobile app is a powerful native application that keeps our customers plugged in to their social media presence on the go. As part of our Android app, we maintain over 35 dependencies managed by the open source community that provide useful building blocks for our application. Our dependencies provide myriad functionality such … Read more
To maintain trust and ensure transparency in advertising, Google has announced an update to its Misrepresentation policy. The update, enacted on November 21, 2023, is designed to tackle issues related to the non-fulfillment of a product or service due to lack of qualifications. Policy Update Details The policy change revolves around removing the non-fulfillment of … Read more
Google has fixed a typo in their crawler documentation that inadvertently misidentified one of their crawlers. In general, this is a minor issue but it’s a major issue for SEOs and publishers who depend on the documentation to set firewall rules. Failure to notate the correct data could cause a website to inadvertently block a … Read more
Google has updated the Shopping tab Listings report in Search Console, providing merchants with listing statuses and opportunities for growth. The latest additions to the Shopping tab, introduced last November, should help vendors showcase their products effectively. Notifications And Growth Opportunities In The Listing Report The latest Shopping tab Listing report changes could help merchants … Read more
Google has updated PageSpeed Insights with a new version of Lighthouse. The new version contains new audits, bug fixes and changes to scoring. Lighthouse 11 Lighthouse is an open source measurement tool that helps debug website performance issues. It’s also the technology that powers PageSpeed Insights and other tools that measure core web vitals. Google … Read more
Google has introduced new features and insights to help people find cheaper flights through Google Flights. In a blog post, Google announces search results now provide more information on historical pricing trends, price tracking notifications, and a price guarantee badge. New Insights Show Cheapest Time to Book Specific Trips Screenshot: blog.google/products/travel/google-flights-find-deals/, August 2023. Google Flights … Read more
Perplexity announced an update to its Copilot feature with GPT-3.5 Turbo fine-tuning from OpenAI and the introduction of Code Llama to Perplexity’s LLaMa Chat. great use (and metrics) of the openai fine-tuning api: https://t.co/3n9IB3zitS — Sam Altman (@sama) August 25, 2023 This means a more responsive and efficient AI-powered search experience without compromising quality. For … Read more
Staying ahead of the curve is essential for agencies and brands looking to succeed in 2023. With Google’s algorithm constantly updating and AI technology quickly advancing, how can you use these changes to your advantage? How can you stay up-to-date and streamline and maximize your online reputation? In order to thrive in the world of … Read more
In the most recent episode of Google’s podcast “Search Off the Record,” Search Liaison Danny Sullivan joins the show to discuss a timely topic. Coinciding with the rollout of Google’s August 2023 core algorithm update, Sullivan addresses common questions and misconceptions about ranking systems. This article overviews the 34-minute episode, highlighting the most relevant insights. … Read more
Google has updated its best practices guide for Performance Max campaigns to include new strategies tailored for retail marketers. The guide outlines how retailers can create and optimize Performance Max campaigns, transition from Smart Shopping and Local campaigns, and leverage reporting to gain insights. After reviewing and comparing the updated Performance Max best practices guide … Read more
To enhance mobile user’s search experience, Google has unveiled new features and updates for the Chrome mobile browser. These enhancements suggest related content, highlight trending topics, and expand search suggestions. Get Search Suggestions Chrome on iOS and Android platforms now offers search suggestions relevant to the webpage a user is viewing. This feature provides a … Read more
