Internet Marketing News and Tips

What is Lifecycle Marketing? A Deep Dive for Marketing Managers

September 28, 2024 by admin

What is lifecycle marketing? What are the lifecycle stages? Key lifecycle marketing channels Components of a lifecycle marketing strategy Cross-departmental collaboration and data integration How personalization strengthens your lifecycle strategy Creating effective lifecycle email marketing campaigns Industry-specific lifecycle marketing strategies Measuring the success of lifecycle marketing Make every stage count with lifecycle marketing Lifecycle marketing … Read more

WordPress Gives WP Engine Users A Reprieve

September 28, 2024 by Roger Montti

Matt Mullenweg posted on WordPress.org that WP Engine users have been granted a reprieve from the block on the WordPress plugin and theme repository until October 1st, allowing them to access updates as usual. WordPress Versus WP Engine Matt Mullenweg and popular web host WP Engine have been locked in a conflict for the past … Read more

Yoast Co-Founder Suggests A WordPress Contributor Board

September 27, 2024 by Roger Montti

Joost de Valk, co-founder of the Yoast SEO plugin, published an article calling for more equitable contributions from large WordPress companies, greater financial transparency, and a new board that represents the voices of contributors and companies. Joost de Valk Supports Matt Mullenweg Joost de Valk’s article is supportive of WordPress and agrees with Automattic’s CEO … Read more

Faceted Navigation: Best Practices For SEO

September 27, 2024 by Natalie Hoben

When it comes to large websites, such as ecommerce sites with thousands upon thousands of pages, the importance of things like crawl budget cannot be understated. Building a website with an organized architecture and smart internal linking strategy is key for these types of sites. However, doing that properly oftentimes involves new challenges when trying … Read more

The Best SEO and Digital Marketing Podcasts in 2024

September 27, 2024 by admin

Looking for a way to stay connected to the voices and perspectives in digital marketing? Do you learn from hearing and observing but don’t get that experience when working from home? We’ve got you covered. Check out our curated list of top digital marketing podcasts. These shows go beyond tactics and trends, offering a window … Read more

Zapier's Head of Paid Ads on Storytelling, AI-Targeted Ads, and Why He's All-In on Influencer Marketing

September 27, 2024 by admin

Happy fall, MiM-ers! Grab your pumpkin-spiced latte, settle in with Noah Kahan’s Stick Season, and get ready to hear from a paid marketer who’s all-in on influencers, storytelling, and AI-targeted ads. (I’m sorry I can’t offer up a more recent fall-inspired album. To be fair, I’m still obsessed with my “Summer 2019” mix.) Keep reading … Read more

Why SpacePay’s SPY Could Outperform SOL, XRP, FTM and Many Other Cryptos in the Bull Run: Presale Ongoing

September 27, 2024 by admin

SpacePay is emerging as a cryptocurrency that could outperform many major and established currencies in the upcoming bull run. When evaluating a crypto’s potential for adoption and value appreciation, investors consider its utility and value proposition. For SpacePay, the utility is evident, and it is expected to garner significant interest as the project gains popularity. … Read more

Squarespace Update Strengthens Its Robust Website Builder

September 26, 2024 by Roger Montti

Squarespace announced updates to their Blueprint AI, automating website creation, and enhancing their tool suite—further strengthening their website building platform for small and medium-sized businesses. Squarespace Squarespace is known for their easy to use drag and drop interface that allows user to select a template, modify it with a few clicks and to drag and … Read more

Google Updates Their Spam Policy Documentation

September 26, 2024 by admin

Google updated their spam documentation, adding a new definition of site reputation abuse as the largest single change, followed by additional information about manual action consequences. The remaining updates are a content refresh aimed at making the documentation easier to understand and more concise. Understanding these changes can provide ideas for how to update your … Read more

Maintaining SEO Against Varying International Laws And Regulations

September 26, 2024 by admin

When implementing effective SEO strategies for clients, a frequent challenge is managing limited resources, especially in content creation and the technical capabilities needed to execute SEO recommendations. This complexity increases when working with organizations operating across multiple territories and markets. Each region may have its own set of regulations, language requirements, and market-specific needs, adding … Read more

WordPress Bans Thousands Of WP Engine Customers

September 26, 2024 by Roger Montti

WordPress banned WP Engine, a managed WordPress web host, blocking thousands of websites from adding or updating plugins and themes. Technology writer Robert Scoble described the decision as “universally hated in tech” and that out of hundreds of posts on the subject almost none was on Mullenweg’s side on the issue. What Happened Matt Mullenweg, … Read more

Four Reasons You Can’t Ignore Branded SEO in 2025

September 26, 2024 by admin

This post was sponsored by Similarweb. The opinions expressed in this article are the sponsor’s own. According to Rand Fishkin: ‘For most small and medium businesses and newer creators/publishers, SEO is likely to show poor results until you’ve established credibility, navigational demand, and a strong reputation among a sizable audience.’ In other words, if you … Read more

Why Content Is Important For SEO

September 25, 2024 by Loren Baker

Content is SEO. More specifically, it’s one side of the SEO relationship. One core function of search engines is to connect users with the information they’re looking for. That information might be a product listing, a review, a news story, an image, or a video. The other core function of search engines is to retain … Read more

TikTok Enters Search Ads Market in United States

September 25, 2024 by Brooke Osmundson

TikTok is no longer just a platform for viral dances and meme-worthy content. With its latest feature, Search Ads, TikTok is positioning itself as a serious player in the world of paid search marketing. Announced on September 24th, TikTok launched its highly anticipated Search Ads in the United States, giving marketers a new way to … Read more

WordPress Files to Trademark ‘Managed WordPress’ & ‘Hosted WordPress’

September 25, 2024 by Roger Montti

The WordPress Foundation applied to trademark ‘Managed WordPress’ and ‘Hosted WordPress’ for software and hosting services. If approved, this would limit commercial use of these terms by web hosts and even plugins without prior permission. Trademark Applications Filed By WordPress The trademark applications for the two hosting related phrases are dated July 12, 2024 and … Read more

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