Building a successful website for your Software as a Service (SaaS) business can be challenging. From wireframing to prototyping, user experience testing, and more, many elements need to come together to create an effective website. Fortunately, there are plenty of tools available that allow you to design and prototype quickly and efficiently. From Adobe XD … Read more
Are you having trouble getting your team to adopt a Customer Relationship Management (CRM) system? The key to successful CRM user adoption lies in the design and implementation of the platform. From making sure that the interface is intuitive and user-friendly, to incorporating context-sensitive help within the system, there are several steps that organizations can … Read more
Web design has come a long way since 1991, when the first ever website was published. Exclusively text-based, this site marked the beginning of what would become a digital revolution. And while recollections of “under construction” GIFs and blinding background colors make me thankful for just how far the web has come, there are some … Read more
Google Ads has introduced a revamped design for its Ads platform to enhance the accessibility and organization of data and tools. The following are highlights from the YouTube video of new features coming soon to Google advertisers. Navigation To make navigation easier, Google categorized pages into five primary sections: Campaigns, Goals, Tools, Billing, and Admin. … Read more
Are you business owners looking to establish a strong online presence? Are you torn between hiring a professional web designer or using the DIY route with a website builder? A well-designed website is essential for attracting and engaging customers in the current digital age. However, deciding between web design services and DIY website builders can … Read more
How do you convince visitors your website is worth their time? There are so many elements that a top-notch landing page design needs, and making those elements the “best” they can be often depends on what your landing page goals are. If you’re looking to up your landing page game, it’s helpful to know what … Read more
You know accessibility matters. You probably wouldn’t be on this page if you didn’t already know that it’s important to make sure that everyone reading your email gets to love and appreciate your email’s contents, regardless of how they’re accessing said email. (High-five!) Now, that said, there’s loads of ways you can work to make … Read more
Business cards, brochures, and in-person presentations are no longer as important as they used to be. Today, your website design is often the first impression a customer will have of your business, and it would be prudent to ensure it is good. 75% of users, according to HubSpot, evaluate a company’s credibility depending on the … Read more
You have a website for your online store or business but haven’t yet established an online presence. If that sounds familiar, your website doesn’t draw the required traffic. In this case, hiring a qualified web design company is the best course of action. Hiring a good company for web design Calgary comes with numerous benefits, such as … Read more
![28 CTA Templates to Design Clickable CTAs in PowerPoint [Download]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/cta-template.jpgkeepProtocol.jpeg "28 CTA Templates to Design Clickable CTAs in PowerPoint [Download]")
Calls-to-action (CTAs) are a crucial part of your marketing arsenal. You need effective CTAs to convert website visitors into leads. CTAs prompt your audience to take an action in their lifecycle that actually benefits them — and the growth of your business. In addition to your CTA’s copy, its design needs to grab people’s attention. … Read more
Logos are ubiquitous in our modern world. From global corporations to local businesses, logos visually represent a brand’s identity and serve as a critical tool in communicating with customers. But have you ever wondered why some logos stick in our minds while others are forgettable? The answer lies in the psychology behind logo design. Logos … Read more
To understand human-centered design, let’s start with what it isn’t. Imagine you work at a gaming design company, and one day your boss comes to you and says, “Teenagers these days — they need to get off their phones. Let’s design a crossword-puzzle board game for teenagers — they’d welcome the opportunity to get offline.” … Read more
According to a recent survey, 70% of customers rely on expert and insider advice. That’s right — that means most people trust bloggers more than celebrities, journalists, or politicians. But how do you get people to fall in love with your blog in the first place? (Aside from remarkable content, of course.) Well, just as … Read more
Once known as the tool to simply connect yourself with others, social media has come a long way. It is now one of the biggest marketing weapons for any business. Even before the mega launch of a business, having a social media presence can help you win brownie points with your new potential customers. Any … Read more
Our State of Email reports have historically relied on the generous knowledge-sharing of the email community. This exchange of insights not only benefits individual email marketers in their professional development but also contributes to the collective improvement of the field. As email professionals, we understand the value of sharing our experiences and techniques with one … Read more
Google is bringing its updated mobile search results design to desktop, the company announced today. The new layout will help users quickly identify websites in search results and ads. What’s Changing? The updated design will include favicons and site names in Google’s desktop search results, similar to the design rolled out to mobile search in … Read more
![10 Facebook Cover Photo Size & Design Best Practices [Templates]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/03/facebook-cover-photo-size.jpgkeepProtocol.jpeg "10 Facebook Cover Photo Size & Design Best Practices [Templates]")
When people arrive on your Facebook page, where do you think they’ll look first? It takes up almost a quarter of the screen on most desktop browsers. That’s right — it’s your Facebook cover photo. The cover photo for your Facebook business page sets the tone for visitors. In this post, you’ll learn Facebook cover … Read more
Web design is an important part of any marketer’s 2023 plan. Your website houses the information your customers need to learn about your product and make a purchase. Regularly updating your website with cutting-edge web design trends can help your business stand out in crowded cyberspace. Experimental navigation, scrolling effects, and kinetic typography are just … Read more
