Updates

Google Updates Advice on How to Control Titles in Search Results

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Google Updates Advice on How to Control Titles in Search Results

Google Search Central updated a section of the developer support page that offers tips on how to control the site title that Google uses in the search results. The new section is about troubleshooting title tags in order to identify why Google may be changing the title links. Title Link The support page defines the … Read more

More Meaningful Metrics: Four Tips for Marketers Post-Apple iOS 15 Privacy Updates

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More Meaningful Metrics: Four Tips for Marketers Post-Apple iOS 15 Privacy Updates

Apple’s email privacy updates have been a migraine for some marketers who depend on email data for their campaigns. But it’s time to rise to the challenge and admit that open rate doesn’t matter much, anyway. Here are four things that do. Read the full article at MarketingProfs

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