Since the arrival of blockchains as an academic concept in the 1990s, they have been seen as a game-changer. They indeed changed how finance is perceived when first implemented through the legendary cryptocurrency Bitcoin. Suddenly, people became enthusiastic about the prospect of digitalizing life in the form which we had earlier imagined through literary content. … Read more
What is your website’s conversion rate? What about your paid ads, forms, and landing pages? No matter your conversion rate, there’s a good chance it could be better. That’s because user preferences change over time. People get burned out by seeing the same ads and images, and styles change. Even the platforms where users hang … Read more
What’s trending in the world of email in 2022 so far? Read on to dive into trends in email marketing that we’ve seen (and what we think is here to stay). Trends in email marketing Email remains a dominant channel for marketers, consumers, and the overall success of a business. 41% of respondents in our … Read more
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Here’s some good news–you can get a website up and running without spending a dime. Yes. Free web hosting exists, and I’ll show you how to get it. You’ll be able to launch a … Read more
There’s a common misconception that it’s impossible to make money as a business while also supporting a larger mission. Either you’re having a real impact on a cause you care about but never turning a profit, or you’re bringing in the cash but your activism is performative at best. As the co-founder of advocacy restaurant … Read more
The SEO industry will be forever changed with the loss of Bill Slawski, owner of SEO By The Sea, Director of Search at Go Fish Digital, educator, mentor, and friend. Bill was a great many things to a lot of people. He has been a contributor here at Search Engine Journal since 2019, and a … Read more
For every 100 people in your sales funnel, 97 won’t buy a darn thing from you. This isn’t an inflated statistic. In fact, 3% is considered a decent conversion rate. But what can you do about those 97 people who ended up in your funnel? Are you going to just let them sit there without … Read more
Conversational interfaces are becoming more and more popular as we move towards a more digital world. With the popularity of chatbots, voice assistants, and other conversational interfaces, it’s important to make smart design decisions so that your users have the best possible experience. The design of conversational interfaces is still in its early stages, but … Read more
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you want to skip the read and get right to my top pick? The best CMS for most people is Wix. The best content management systems (CMS) allow everyday users to build websites … Read more
Did you know that 90 percent of Fortune 500 Companies use competitive intelligence to gain an advantage over their competition? Competitive intelligence is the ethical collection and analysis of your competitors’ information, best practices, and overall organization. The phrase “spying” tends to have a negative association but it’s really one of the best ways to … Read more
For the most part, bots and spiders are relatively harmless. You want Google’s bot, for example, to crawl and index your website. However, bots and spiders can sometimes be a problem and provide unwanted traffic. This kind of unwanted traffic can result in: Obfuscation of where the traffic is coming from. Confusing and hard to … Read more
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Looking to create a professional website without buying a new service? There are a few good free website builders out there. Yes, I’m talking about zero-cost tools that don’t require any coding or design … Read more
Are you looking to get more followers on TikTok? If so, you’re in luck! In this blog post, we will discuss some tips and tricks that will help you grow your following on the platform. We’ll cover topics such as how to make interesting videos, how to use hashtags effectively, and how to connect with … Read more
This post was sponsored by puntorojo. The opinions expressed in this article are the sponsor’s own. Ready to upgrade your SEO knowledge at the largest, multilingual SEO event in 2022? If you work in SEO or just want to keep learning about it, SEOday is the online conference you’ve been looking for. For the first … Read more
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Wix is an exceptional website builder, allowing you to create a highly functional and professional website with zero coding experience. Even web developers have access to numerous tools to enhance their site’s customization and … Read more
Sending emails. Checking emails. Responding to emails. Emailing – in all of its iterations – is a huge part of communication in today’s world. For many, email strikes the perfect balance of conveying information— it’s an organized, instantaneous, and convenient way to stay in touch with others. Emailing has especially proven to be an effective … Read more
Do you want a simple way to refine your customer experience? Then look at your CX analytics. The data doesn’t lie. It tells you what you’re doing right and what you’re doing wrong. Once you’re armed with your customer experience analytics, you gain the necessary information to offer prospects and buyers the best possible care. … Read more
Remember the good old days when SEO professionals tried to bamboozle search engines with the “keywords” metatag? It might be happening again through schema stuffing. This time, though, it could do more harm. The other day, a customer was having some problems getting their schema on their web page. I looked at what he had … Read more
