Google Ads for eCommerce: How to Make Your Website Conversion-Ready

So, you’re eager to run Google Ads for your eCommerce business. You took all the critical first-steps to ensure your business is set up for Google Ads success—your brand identity is rock solid, your budget and time expectations are reasonable, your selling proposition is one-of-a-kind. The next step? Making sure your website is ready to … Read more

Ecommerce: The Essential Components Your Site Needs to Turn Visitors Into Buying Customers

Making sure your brand’s website is living up to its fullest potential should be at the top of any ecommerce leader’s to-do list. 

6 Smart Insights You Can Use to Guide Your eCommerce

When eCommerce revenue hit $700 billion in 2017, statistics confirmed how rapid and constantly it will grow by 23 percent year over year. Meanwhile, this has always been the hope for eCommerce owners. Amazon is a prominent example; this company has confirmed how fast the shopping world is going. Amazon first launched back in 1994,…

6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know

More than a few companies have been burned by the wrong approach. Make sure yours isn’t one of them. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! Will be used in accordance with our Privacy Policy Image credit: supersizer | Getty Images January 24, 2020 5 min read Opinions…

Ecommerce: 4 Actionable Ways to Build a Brand

If you don’t build your brand, you won’t survive. Image credit: PeopleImages | Getty Images November 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. In ecommerce, your brand is your lifeblood. The reputation you have, the experiences you create, the ways you differentiate — everything rolls up to brand.Can you…

Optimizing customer retention will be a priority in 2020

Guy Marion is CEO/co-founder of Brightback, the first automated customer retention software for subscription businesses. More posts by this contributor We’ve seen our fair share of shocking headlines recently: tenuous IPOs, the “retailpocalypse” and a fickle market have reset the way we size up subscription businesses. Recurring revenue models have their pitfalls, and 2019 has…

50 Ecommerce Business Ideas

If you’re interested in exploring online business ideas, ecommerce can be the perfect way to go. Selling online looks a bit different for everyone. With so many different platforms, products and business models to choose from, there’s no shortage of ecommerce business ideas out there. More and more people are buying products online, from everyday…

Creating a Successful eCommerce Mobile App

Having an eCommerce mobile app is not a big deal — but creating a successful eCommerce mobile app is tough. Social commerce and eCommerce industries are booming, and every stakeholder wants to jump on the bandwagon. Meanwhile, Shopping apps are increasing in numbers, so it’s tough to sustain your space in the crowded app store.…

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