You know it, every marketer knows it, but let’s say it anyway: marketing is one of the most multifaceted, fast-evolving tools for growing your business. And it’s one of the most tech-infused ones, too. Innovative software of all sorts, from old-school project management to super snazzy CRM platforms that integrate everything from email marketing to … Read more
Google announced a breakthrough in the effort to create an AI architecture that can handle millions of different tasks, including complex learning and reasoning. The new system is called the Pathways Language Model, referred to as PaLM. PaLM is able to outperform the current state of the current AI state of the art as well … Read more
B2B marketers say the biggest challenges they face with demand generation are generating high-quality leads and collecting high-quality data, according to recent research from HIPB2B and Ascend2. Read the full article at MarketingProfs
