In a Google Office Hours podcast, Google’s Gary Illyes answered a question about 404 Page Not Found errors that coincided with a drop in rankings. Fake External 404 Errors There are probably many reasons for 404 errors created by bots. One reason for those error responses could be that they are originating from automated scanners … Read more
Google’s Search Liaison, Danny Sullivan, recently offered guidance on how to diagnose ranking declines. Sullivan provided the advice on X (formerly Twitter) to Wesley Copeland, owner of a gaming news website, who sought help after seeing a significant drop in traffic from Google searches. Google’s Search Liaison Offers SEO Tips According to Copeland’s post, he’s … Read more
Today’s Ask an SEO question is a common one, both from SEO pros and from clients. I’m going to focus more on the first part: What causedi my traffic to drop month over month? Here’s the full question from Britney in Houston, who writes: What would cause a company’s organic search traffic to sharply decline … Read more
ChatGPT, the viral conversational AI chatbot created by OpenAI, appears to be losing some of its initial luster and appeal. After rocketing to immense popularity following its launch late last year, recent data indicates usage and interest in ChatGPT may be declining. Some longtime users have complained on social media and developer forums that the … Read more
In the latest edition of Google’s SEO Office Hours, Analyst Gary Illyes addressed a concern raised by a website owner regarding their site disappearing from search results for a specific keyword. Despite ranking first previously, the website owner could no longer find their site, even though the page was still indexed. Illyes reassured them it’s … Read more
In a YouTube video, Google’s Search Advocate, Daniel Waisberg, offers valuable tips on quickly spotting and analyzing the reasons for a decline in Google Search traffic. The timing of this informative guide is perfect, as Google just wrapped up its March 2023 core algorithm update. Many people are now evaluating its impact on their websites. … Read more
