Now that AI search is dawning over the horizon, people are predicting the end of SEO and a decline in web traffic. And there’s good reason for people to think that way. Surely that’s not good for websites, right? Well, there’s a different way to look at AI search and it has to do with the concept … Read more
Boost your brand recognition and visibility with SEO. Discover how SEO tactics can enhance brand visibility, drive direct website traffic, and increase brand searches. Source link
AI search is inevitable so it’s vital for SEO to understand everything about it. An interview with Bing’s Fabrice Canel revealed interesting insights about this topic with some takeaways that offer some insights on the future of search. Fabrice Canel is the Principal Product Manager at Bing and because of his position there he is … Read more
“SEO is dead!” We hear again, for what seems like the 20th time this year. “No one is using Google anymore, they’re all using TikTok for searches!” “Generative AI in the SERPs is going to steal all our clicks!” “It’s impossible to prove the worth of SEO in today’s cookie-less world!” There’s a lot of … Read more
Google Trends is a Google tool that offers a wealth of information that is useful for SEO and content creation. From real-time search trends to related queries and category insights, Google Trends offers marketers plenty of opportunities to hone their strategy and optimize for better performance. This article will act as an in-depth guide to … Read more
It’s not uncommon for SEO professionals to find themselves thrust into a role with little to no training in traditional marketing theory. However, as the organic landscape becomes increasingly complex and fragmented, the need to understand and integrate timeless marketing principles into your SEO strategy has never been more critical. Search Engine Optimization > Organic … Read more
![Upgrade Your SEO & Content Strategy With Pillar Pages & Topic Clusters [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/10/Upgrade-Your-SEO-Content-Strategy-With-Pillar-Pages.jpg "Upgrade Your SEO & Content Strategy With Pillar Pages &")
The world of search is ever-evolving – just when you think you’ve got the hang of it, it changes again. And with AI becoming increasingly influential in shaping search results, it’s more important than ever to make sure your content is competitive. So what can you do to boost your rankings on search engine results … Read more
![How To Unlock Content Marketing & SEO Success With AI [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/08/How-To-Unlock-Content-Marketing-SEO-Success-With-AI.jpg "How To Unlock Content Marketing & SEO Success With AI")
With AI taking the content marketing world by storm, many are wondering about the big questions: can you use AI to create high-ranking, effective content? And what’s the right way to do it? How do you utilize AI to your advantage, while remaining cautious and avoiding common pitfalls? These are questions we get asked time … Read more
AI search results that users can interact with it are a certainty. Search marketers can either get mad about it and do nothing or they can survey what’s coming and prepare. Google SGE and Bing offer fairly similar approaches to AI that’s a hybrid of traditional search and a chatbot. But that’s not necessarily what … Read more
Is SEO dead? ↪ No, it’s not. (I’ll explain below) Will SEO exist in 10 years? ↪ Yes, it will. (In some form or fashion) What’s the future of SEO? ↪ A marriage between AI, SEO, & Humans. Do I have your attention? My name is Connor Gillivan. I’m an SEO and Entrepreneur. I’ve built … Read more
I’ve written about search engine optimization (SEO) for over 20 years. So, I wasn’t shocked when the editors asked me to refresh an article I wrote on October 21, 2020, titled “3 Strategic SEO Insights & Tactical Advice for 2021.” But looking back at what I’d written two-and-a-half years ago, I realized that my actionable … Read more
If you’ve ever written a blog post before, you know how much time it can take. From topic selection and gathering research to writing the post and pressing “Publish,” the process often demands hours. That‘s why, if your post doesn’t earn the traffic you expected, it can be a major letdown. Fortunately, there’s a way … Read more
On-page SEO has the power to bring countless new visitors — and customers — right to your website. Additionally, on-page SEO is also completely up to you: You get to establish what the topic and/or goal of each page will be. You get to decide on the target audience for that page. And you get … Read more
Google has released the first video in a new YouTube series called “SEO Made Easy” to teach people how to improve their website’s performance in search results. In the inaugural episode, Martin Splitt from Google’s Search Relations team explains how sites can customize the way their brand name appears in Google’s search engine results pages … Read more
This post was sponsored by News and Editorial SEO Summit. The opinions expressed in this article are the sponsor’s own. When it comes to SEO, there is no universal solution or one-size-fits-all approach. Search engine optimization strategies vary significantly among industries, particularly for news publishers. That’s why, if you work in the publishing industry, the … Read more
Step 1. Gather Information About Your Own Website. Before you start analyzing others, let’s make sure you have enough info about yourself and your own site. You are going to need it to compare against your competitors. Here’s what you will need to use: Your ranking keywords (both the ones you are using and are … Read more
Search engine optimization (SEO) is an inherently competitive activity. For every popular search term, there are countless websites vying for the top spot in Google’s rankings. And since the top three placements in Google’s results pages receive a staggering 77% of all organic clicks, it’s easy to see why competition is so fierce. One of … Read more
This article contains some ableist phrases that are debunked and combatted throughout the piece. They have been included to highlight better alternatives. Accessibility should be one of the top priorities for your website in 2024 Disabled people and those with accessibility needs make up a considerable percentage of our clients and customers — but, even … Read more
