Every local business should be active on social media if they wish to remain competitive. However, the impact that social media can have on local SEO is often underestimated – largely because the connection between the two isn’t overly clear. To help clear things up a bit, we’re going to highlight just how your social … Read more
Digital clutter can leave you feeling stressed, make your devices slow, and create roadblocks throughout your workday. That’s why it’s essential to maintain a clean desktop. If your digital space is organized, you can quickly accumulate important documents, projects, and pictures. This can be especially helpful if you use the same computer for both … Read more
Google’s John Mueller answered a question about how many product listings on a page are recommended as optimal for ranking purposes. John Mueller suggested that the best answer could be found in considering the question from a different angle. The person asked the question on the Mastodon social website. He asked: “@johnmu do you prefer … Read more
LinkedIn has become a different kind of social space. What used to be a place to post job openings has become a go-to hub of thought leadership and engaging content for job-seekers, employees, investors and customers alike. This content explosion isn’t imagined. According to LinkedIn, platform members viewed 22% more Feed updates in 2022, year … Read more
![How to Write a Creative Brief in 11 Simple Steps [Examples + Template]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/Creative-Brief-Featured-Image.pngkeepProtocol.png "How to Write a Creative Brief in 11 Simple Steps")
The first step in any successful project is drawing up a game plan with a clear objective. It’s one of the reasons marketers love creative briefs. A creative brief acts as a roadmap that takes a project from ideation to completion. It ensures the scope, timeline, key stakeholders, and purpose of the project are communicated … Read more
Simply put, YouTube automation involves creating automated revenue streams via the YouTube platform – users who automate their YouTube channels get others to make faceless video content for them. Yep – you can actually earn money with faceless video content as long as your videos are able to attract a mass audience. For instance, Ryan … Read more
What does Pokémon GO, Google Street View, and Snapchat filters have in common? They are all examples of augmented reality (AR). Of course, AR can do much more than transform your face or point you in the right direction. Its ability to create unique, immersive experiences makes it a valuable tool for marketers. Here, we’ll … Read more
Google is ramping up its efforts to combat cybercrime, as the tech giant recently announced a legal victory against the distributors of the notorious CryptBot malware. Crackdown On Cybercriminals In the latest move in its ongoing campaign against cybercriminals, Google has successfully filed a civil action against malware distributors responsible for CryptBot, a type of … Read more
You’ve seen that email marketing works wonders for your business. So you doubled down and built a massive email list. However, you’ve now hit a roadblock. You can’t send bulk emails through providers like Gmail or Outlook. Enter: Bulk email service providers. These bulk email services are equipped to manage large volumes of email while … Read more
And we’re back! Welcome back to This Month in Email—our monthly series on the latest happenings in the world of email marketing. Let’s dive into the biggest headlines shaping the email industry in April 2023. News headlines The world of artificial intelligence (AI) In lighter news Community happenings Email Client Market Share News headlines Outlook … Read more
Google’s April 2023 reviews update has finished rolling out on April 25, 2023, bringing to an end what seemed like a fairly significant update to many publishers who were affected. Any anecdotal search ranking fluctuations seen after that date should be assumed to be a part of the daily ranking churn. The announcement was issued … Read more
Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s cover feature. We talked with Jim McKelvey, co-founder of Square, about building an unbeatable business. To read more, subscribe to the magazine. ————— Jim McKelvey was packing his bags to move from St. Louis to Silicon Valley … Read more
Accurately calculating monthly expenses is crucial in achieving financial stability and security. It allows individuals to budget effectively, track their spending, and plan for future costs, such as retirement savings or purchasing a home. However, many people need to correct their calculations when calculating their monthly expenses, which can lead to financial stress and instability. … Read more
Whether you’re commuting by car, bus, or train you may find yourself watching the world — and billboard advertising — go by. Some billboards can be very entertaining. And according to 2023 research, 49% of adult consumers notice billboard ads more than they did just one year ago. Billboard advertising isn’t your typical inbound marketing … Read more
In modern business, standing out from the crowd isn’t easy. A strong brand-customer relationship is vital, as it drives customer loyalty and engagement. This can be the deciding factor in your business’s long-term success. This article will explore the importance of your brand-customer relationship. We’ll explain how the four principles of brand management can help … Read more
Looking for new ways to update your content marketing and SEO strategy? Is uncovering which marketing channels to prioritize for maximum performance and ROI this year oddly challenging? If you’re pressured to increase output under decreased budgets, we’ve got you covered. On April 19, I moderated a webinar with Pat Reinhart and Allie Bhutani of … Read more
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Many YouTube viewers click “skip ad” as soon as possible, but Nissan figured out how to keep viewers engaged for four hours without reaching for the “skip” button. Keep reading to learn … Read more
Google Optimize, the freemium A/B testing and analytics Google tool, is being sunset. Google Optimize and its larger enterprise version, Optimize 360, will no longer be available from September 30, 2023. And users suddenly find themselves in the market for a new testing and analytics tool. To help you transition to an alternative tool, we … Read more
