The Top Challenges Women Face in Revenue-Generating Roles
Women in revenue-generating roles say compensation is the top challenge they face at work, according to recent research from Women in Revenue. Read the full article at MarketingProfs
Women in revenue-generating roles say compensation is the top challenge they face at work, according to recent research from Women in Revenue. Read the full article at MarketingProfs
As a student, we are not allowed to touch smartphones while studying. This is how our parents confirm that we are getting most of our studies done. But what if we say that smartphones have become a necessity even during studies? Would you believe us? Smartphones are not only for chatting, sending, and receiving images … Read more
As a new marketing manager, the first week can feel like a whirlwind of attempting to understand the people, processes, technologies, and campaigns under development. When you couple that with “owning the SEO” side of the department, one may ask themselves, Where do I even start? Given that SEO isn’t a one-and-done initiative, you’re on … Read more
Email remains a top-performing marketing channel with 78% of marketers continuing to see an increase in email engagement. Audiences still love email because it allows brands to communicate with them on their preferred channel in a personalized way. As email marketing strategies continue to evolve, it’s important to focus on key areas that will help … Read more
B2B marketers say social media was the most successful tactic they used for generating high-quality leads at the top of the funnel last year and webinars was the most successful mid-funnel tactic, according to recent research from Demand Spring. Read the full article at MarketingProfs
Do you understand your audience well? Are you aware of how they search and where they spend time online? Do you know which search trends and keywords to focus on this year? Register now to learn more about a variety of SEO metrics across regions, more specifically in the U.S. and U.K., that can help … Read more
What we marketers call a business-to-business-to-consumer (B2B2C) model–having not only businesses but also their consumers as marketing audiences–can be daunting if you don’t have a recipe for success. These are three must-have ingredients. Read the full article at MarketingProfs
Do you know where to focus your SEO efforts this year? How has your organization been adapting to an ever-changing landscape of global events? Wondering how other digital marketers are planning for success moving forward? There are a lot of new changes and strategies in place for 2022. Still, one thing remains constant across all … Read more
Google Analytics (GA4) is a quickly evolving program. Twenty-five new features have been released in the two years since its announcement. What makes this a really unique time is that so many of us are starting from a position of discovery. Whether you’re new to Google Analytics or a seasoned analyst, there is something new … Read more
Customers are searching for your business right now. Do you want to show up at the top of your local search results? Want those future customers to see your business in their Google search? Wish you knew precisely what ranking factors help your business rank higher? You can. With local SEO, Google uses a separate … Read more
Nearly half of HR leaders believe that meeting culture–the length, frequency, and outcomes of meetings–is a major challenge for their company, according to recent research from Time Is Ltd. and Ascend2. Read the full article at MarketingProfs
Business leaders say staffing issues/shortages will be the biggest challenge to successfully delivering customer engagement and experience in 2022, according to recent research from Verint. Read the full article at MarketingProfs
Forex markets are running all day long turning numerous skilled enthusiasts into millionaires. But there is a huge number of newcomers who do not get the chance to make sufficient profit to carry on simply due to a lack of knowledge and experience. Such individuals benefit from the existence of various automated trading tools such … Read more
Many businesses, companies, and organizations in Argentina hire developers to develop their software, websites, mobile applications, etc. And because the market is constantly changing and evolving with new technologies, it’s not always easy for businesses to find the right developer. There are multiple things to consider before hiring a developer in Argentina. Mainly, you have … Read more
Your business processes need to be running smoothly and efficiently, and for any of these two things to happen, you need to make sure that you have the necessary IT technology in place. There is no doubting the fact that modern businesses have information technology at their core, and it would be impossible to conduct … Read more
What will your SEO focus be this year? What has your organization done to adapt to an environment where global events are constantly changing? Are you interested in how other digital marketers plan to succeed moving forward? Organic marketing will undergo many changes in 2022. However, one thing will remain constant – providing the best … Read more
B2B marketers say the biggest benefits of a data-driven demand generation strategy are better lead quality and better customer experiences, according to recent research from Act-On and Ascend2. Read the full article at MarketingProfs
Are you planning to use the social media platform for your business progression? If yes, you must know the application of the social media platforms that can help you enhance your business growth. Most of the time, the demanding consumers understand the need for social tools. You must know what you are looking for. You … Read more