The popular Beaver Builder WordPress Page Builder was found to contain an XSS vulnerability that can allow an attacker to inject scripts into the website that will run when a user visits a webpage. Beaver Builder Beaver Builder is a popular plugin that allows anyone to create a professional looking website using an easy to … Read more
With our MozCon speakers putting the final polish on their presentations, it’s time to take a look at the two action-packed days we have planned for MozCon 2024. Join us this year to explore the future of digital marketing; grab your tickets now! Source link
The About Us page of your website is an essential source of information for anyone who wants to know more about your business. It is where you showcase your history, the unique value of your work, your mission and vision, and the audiences you serve. Together, the design, written content, and visual elements of an … Read more
ChatGPT announced that as of today it is rolling out the ability for anyone to use it without having to sign up or log into the service. Aside from some missing features, the exact same functionality is available in the free service that was previously available to users who signed up for a free account. … Read more
ChatGPT announced that as of today it is rolling out the ability for anyone to use it without having to sign up or log into the service. Aside from some missing features, the exact same functionality is available in the free service that was previously available to users who signed up for a free account. … Read more
Looking to learn the secrets to lead generation success? Want to know what critical mistakes to avoid when building your paid ad strategy? We’ve got you covered. On April 17, we’re teaming up with Redesign for a live presentation to give you the proven PPC blueprint to boost your leads. Sign up to discover Redesign’s … Read more
Content continues to sit atop the list of priorities in most marketing strategies, and there is plenty of evidence to support the reasoning. Simply put, content marketing is crucial to any digital marketing strategy, whether running a small local business or a large multinational corporation. After all, content in its many and evolving forms is … Read more
Google’s John Mueller answered a question on Reddit about backlinks and suggested that overfocusing on links could be a waste of time, a statement that fits a pattern from Google over the past six months. Backlink Checkers Prioritize Their Crawls Differently The person asking the question wanted to know why backlink checkers show different backlinks … Read more
By now, you’ve likely seen the announcements about the March 2024 Core Update. This major update will roll out over the entire month and aims to reduce “unhelpful” content by 40%. Interestingly, Google also updated its spam policies to call out some new types of spam it targets. Let’s delve into what exactly changed in … Read more
Google’s SearchLiaison answered a question asking for advice on how to diagnose content that’s lost rankings because of the Helpful Content update. SearchLiaison offered advice on how to step back and think about what the problem could be and if there even is a problem to consider. Question On Fixing HCU Affected Pages Someone on … Read more
A Contact Us page is a vital component of a brand’s website. It’s one of the few ways available for potential customers to have a direct line of communication with a business – all without leaving the site. Not only is a Contact Us page great for capturing leads, but it’s also an efficient tool … Read more
2023 was a breakout year for artificial intelligence (AI), and 2024 does not show any sign of slowing down. Screenshot from Google Trends, December 2023 Generative AI features became a part of the user interfaces of top search engines, social media networks, advertising platforms, productivity software, and SEO tools. While AI has been a part … Read more
Scraping data from webpages is a relatively advanced task that, until recently, required a degree of technical skill. The idea of diving into code or scripts for data extraction seemed overwhelming for many, myself included. Data scraping can power many SEO tasks, such as auditing, competitor analysis, and examining website and data structure. Google sheets … Read more
In a recent Yext Summit, 27-year search marketing expert Duane Forrester shared advice on how to become a better SEO and develop the skills to better anticipate where search marketing is headed. Who Is Duane Forrester And Why His Advice Matters Duane Forrester is one of the rare search marketers who has experience on both … Read more
As Google’s March core update continues, there’s uncertainty surrounding the impact of advertisements on search rankings. Google’s Search Liaison, Danny Sullivan, took to Twitter to address these concerns, stating that sites with ads can still rank well in Google search results. Google Clarifies The Impact Of Ads On Search Rankings Website owner Tony Hill brought … Read more
The rise of AI has been on a fast track lately, with no sign of slowing down anytime soon. Though artificial intelligence isn’t a new concept, generative AI, in particular, had a major breakthrough last year. In fact, 80% of Fortune 500 companies adopted ChatGPT in 2023. From search engines and social media networks to … Read more
Google’s John Mueller answered a question about whether it’s true that adding a “contact page” and/or and “about page” was a good idea because it’s important to Google. Mueller checked around and said why the contact and about us pages were useful. Needs To Convince Company To Add Contact & About Us Pages @jaclynbrandt tweeted … Read more
Google updated it’s documentation to add a new 3DModel markup Type to the Product structured data type, connecting the two by the use of the subjectOf property. Understanding The New Structured Data Property A structured data Type is an entity or a concept (like EatAction or DrugCost). Some common structured data Types most people are … Read more
