How the HubSpot Blog Generates Leads [+ How Yours Can, Too]

How the HubSpot Blog Generates Leads [+ How Yours Can, Too]

It’s hard to believe that if the HubSpot Blog were a person, it would currently be in high school. That’s right – for well over a decade, content has been published on the HubSpot Blog to help hundreds of millions of readers discover best practices in the areas of marketing, sales, customer service, website development, … Read more

How to Identify & Work With the Best Brand Influencers for Your Business

I commented on a friend‘s vacation post, scrolled past a Comforter advertisement, and double-tapped an influencer’s skincare post this morning. That‘s the thing about brand influencer marketing — you follow them for a reason, so you don’t mind interacting with their sponsored content. I follow this influencer because she‘s an editor of a major magazine … Read more

Google’s “Site:” Operator Won’t Show You Everything That’s Indexed

Google’s Search Relations team discussed the limited functionality of the “site:” operator on a recent podcast episode. The team engaged in an insightful discussion on the tool commonly employed by website owners and SEO professionals to check a site’s indexing status. However, the team emphasized that Google Search Console offers far more in-depth indexing data … Read more

Revolutionize Your Ecommerce Strategy With The Best ChatGPT Prompts And Plugins

As digital marketing continues to evolve, businesses are constantly looking for innovative ways to stay ahead of the competition. The emergence of AI-powered tools like ChatGPT has revolutionized the marketing landscape, enabling marketers to generate human-like text and gain valuable insights. These carefully curated prompts will help ecommerce professionals optimize their marketing strategies, improve website … Read more

Why Isn’t My Homepage Indexed? Google Explains

Google’s Search Relations team, consisting of experts Martin Splitt, John Mueller, and Gary Illyes, share insights into why a website’s homepage may not be indexed on their latest episode of the ‘Search Off The Record’ podcast. The discussion revolved around technical and non-technical issues that could prevent a website’s homepage from appearing in Google’s search … Read more

MailerLite Vs Mailchimp: Which Tool Should You Use In 2023? [Completed Guide]

MailerLite vs Mailchimp: Which one should you choose? – It depends upon how you do your email marketing for your business. Email marketing has become one of the most important aspects of marketing that a business should focus on. Hence, it is essential to have the right marketing tool for your business, as it can … Read more

Part 1: The Secret Weapon To Help Your Team Do More… With Less – Litmus

Earlier this week at Litmus Live Week, we shared that 78% of marketers said email is very important to business success (up 7% from last year). Well, if you’re like me—proudly in email marketing for ~15 years—you’ve known that for quite some time. As I’ve developed teams, one thing I always find myself asking: How … Read more

4 Effective Strategies To Boost Your Digital Marketing Return On Investment

The world of business at the start of the 21st century is vastly different to that of 30 years ago, especially given the evolution of the Internet as a communication medium while the digital landscape has become more competitive over the last few decades. Indeed, businesses are constantly trying to maximize the return on investment … Read more

Former Spotify Executive Max Cutler on What’s Next in Podcasting

Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s issue. We talked with Max Cutler,  founder of Parcast and former Spotify executive, about what’s next for podcasting. To read more, subscribe to the magazine. ————— In 2011, podcasting was an emerging medium. In 2016, there were … Read more

9 Simple Ways to Write a Good Introduction Sentence

There’s a lot of material out there about writing a great headline. But what about writing a good introduction sentence? Compelling readers to read the article is an art form in itself. And if you don’t do it well, you’re missing out on potential subscribers, leads, and customers. In this post, we’ll share how to … Read more

The Advantages And Impact Of Digital Marketing In Today’s World

In our increasingly connected world, being online isn’t just a bonus – it’s a must for any business that wants to thrive. Digital marketing is a budget-friendly way to reach more people and create a meaningful connection with potential customers. So, let’s dive into the sea of benefits that digital marketing offers and how it … Read more

How to Write a Marketing Email: 10 Tips for Writing Strong Email Copy

Email marketing remains crucial to most marketing campaigns. However, not every marketer knows how to write a marketing email that will boost conversions and audience retention.  If your marketing emails aren’t well-written, your subscribers will stop opening and start deleting your messages. This article will break down best practices for an effective email that will … Read more

Generative AI – Using Tools Effectively While Avoiding Common Traps [Podcast]

Strategies for Effective Implementation and Business Growth ChatGPT and other Large Language Models (LLMs) are seemingly everywhere, and it’s crucial to learn what’s possible with them while acknowledging their flaws. After all, do LLMs have their intelligence? Is ChatGPT ready for “prime time,” or is it merely a toy that can lead to fake and … Read more

How This Creator Turned $20 Into 40k+ Social Media Followers

Welcome back to Creators Unlocked, a series where we interview creators about their best practices and advice for other creators. Jahleane Dolne started creating content a year after college graduation in 2020, but it was the $20 she spent on a LinkedIn optimization course that really changed her life. That course allowed her to pivot … Read more

The Ultimate Guide to Content Marketing in 2023

Your customers, leads, and audience members want valuable content from your business. And that content needs to reach audience members in a way that feels natural and organic versus being disruptive. Content marketing helps businesses do this, and it describes the process of attracting, engaging with, and delighting your target markets. By honing in on … Read more

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